Guillaume CAYEUX

En résumé

Entreprises

• Schneider Electric - Head of Industrial alliances development

  Rueil Malmaison 2014 - maintenant Enhancement of the Transactionnal Business Model throughout the MV Organization
  Simplification of the Licence creation and deployment, with inovative and digitized support
  Building a solid Transactionnal Offer Portfolio: Offer creations & withdrawals, roadmap definition
  Stepped-up the team (from 6 to now 12 collaborators) towards Mkg & Results commitment
  
  KPI: 150M EUR sales through 110 PnB dully certified ; Licence offer portfolio & process stabilized

• Schneider Electric - Business Intelligence & Digital Marketing

  Rueil Malmaison 2011 - 2014 - Implementation of a corporate webtool over 70 country offices for annual global Market assessment
  - Training local Mkg Directors, running the study (2 seasons), Analysis & strategical recommendation
  - Mapping of the Vacuum CB portfolio and proposal for a range consolidation
  - Digitization Early adopter: set-up a social media organization for the BU, then transfered to Corporate

• Areva - Project/Contract Dpt Director

  Paris La Defense 2009 - 2011 Management of 10 Project Managers and 50 turnkey projects over 2 years, Steering-co member
  Turned the recent export flow to profit & reached the factory turnover peack of 110M€ (2010),
  Highlights: Delivery of 50 kiosks to O&G Australia, PV & wind kiosks for Africa & UK & ERDF

• Areva - T&D Regional Marketing & Strategy Manager _ AFRICA

  Paris La Defense 2007 - 2009 Coordination of the Marketing and business development for Africa:
  * T&D market assessment & intelligence: Mkt size & trends, Channels to Mkt, Competition's moves
  * Deployment of corporate initiatives in Africa: growing initiatives, customer interaction projects, Product gaps analysis, Communication strategies, Price Monitoring, Key Accounts and Country action plans.

• Safran - Export Contract Dept Director

  Paris 2005 - 2007 Leading 8 Senior Contract Export Managers to deliver HV-underground turnkey projects (1 to 70M EUR )
  Implemented a PM process from scratch for risk mitigation in Contract administration
  Coaching the collaborators on logistic & customs, invoicing & payment, metal & currency hedging, legal issues, contract bonding, foreign tax, agents' agreement - Steering-co member
  Highlights: 1st worldwide 500kV underground installation (China), longest (140km) Underground HV transmission line (Connecticut USA; 110kV)

• Pirelli - Business Developer _ AFRICA

  Villepinte 2002 - 2005 In charge of developping the regional leadership of Pirelli Telecom Cable over 29 African countries:
  * Selection, empowerment and animation of country representatives
  * Prescription, Tendering and Bid negotiation ; 2 visits a month to Africa
  * Channels: Telecom operators, Power utilities, distributors and contractors
  
  Highlights: Sonelgaz Algeria (4.500km OPGW), STEG Tunisia (buried optic cable along HV network), ONCF Railways (ADSS links), Sonatel and OPT Benin (copper telecom)

• Pirelli - Export Category Manager _ Europe

  Villepinte 1999 - 2002 Entitled to create new ``Go-to-market'' for a French-made Fibre Optic Connectivity range
  Leveraging Pirelli European sales offices to address their historical PTTs and new Pan-european players.
  
  Highlight: Exclusivity with Level(3) pan-europan network, beating monopolistic competitor

• ALSTOM GROUP - Marketing Deputy to Country Director – Cairo Egypt

  Saint Ouen 1996 - 1997 Interface between Egyptian Power/Railways/Water markets and GEC-Alstom activities
  Market appraisals, Competition & Opportunities Intelligence, Relation facilitators.
  
  Previous Sales Experiences: XEROX Paris - 1995 (2 months) ; MARS Paris - 1994 (3 months)

Formations

• Ecole Supérieure Des Sciences Commerciales D'Angers ESSCA

  Angers 1992 - 1996 Fourth year performed in Edinburg-Heriot Watt University (ERASMUS)
  
  Specialisation International business organisation
  
  
  Languages

Réseau

• Laetitia MULLIEZ