En résumé

Accomplished entrepreneur with a 18-year experience at founding, leading and developing companies in the e-commerce and marketing communications industry.

I am successful in identifying new business opportunities and having innovative ideas: co-created Marketshot, the first multi-industry lead generation company in France that received the “Jeune entreprise innovante” label; founded and managed Fuse, specialist in brand communications for high profile brands; initiated and managed marketing at Chateauonline, the European leader of wine e-commerce.

Strong in both business and creative development, I explored “inventing” in all its forms. Whether creating advertising concepts as a copy writer, defining digital brand experiences during my agency and freelance time or writing both fictional or professional literature (first publication when I was 23 years old), I always manage to find ideas that take advantage of the language of each medium.

Mes compétences :
Lead generation


  • Marketshot - Co-Founder / Executive Board Member

    Paris 2008 - maintenant Marketshot is a unique and innovative provider of vertical lead generation services for automotive, telco, finance and insurance.

    We connect major advertisers from highly competitive industries with serious in-market consumers.

    Marketshot has the highest quality lead supply network made of its own online buying guides and selective network of partner websites.

    Thanks to our balanced mix of contextual targeting and premium affiliate marketing we deliver thousands of high quality leads to our clients every month on a pay-for-performance basis.
  • Copywriter - Copywriter

    2006 - 2008 Created advertising ideas and concept for multiple brands (Arcelor Mittal, Toyota, Simply Market, Armée du Salut, Alstom, WWF, Nivea). Developed marketing and communication for any kind of media: digital, TV, radio, print.
  • Fuse - Co-Founder / Managing Director

    Saint-Léon-sur-Vézère 2002 - 2006 Agency specialized in brand building.
    Main clients: Midem, Virgin, M6 Music, Teva, Poweo, Sodexho, Renault, Institut Marie Curie.

    - Founded and developed the agency
    - Won more than 40 accounts in the first 2 years, contributing to a 50% transformation rate for agency pitches
    - Developed the agency offer and managed to gather recurring activities on Advertising and edition, representing 40% of the gross margin
  • ChateauOnline - Communication and Sales Promotion Director / partner

    1999 - 2001 - Built and developed the brand “ChateauOnline”
    - Managed on and off-line advertising and promotional activity (Traffic and image)
    - Developed the daily commercial activity of the 9 European e-commerce sites
  • TBWA interactive - New Business Development Manager

    1997 - 1999 As New business responsible, worked on around 150 assignments and participated at 40 agency competitions.
  • AOL France - Freelance Project Manager

    Neuilly sur Seine 1995 - 1996 - As a freelancer during my studies, my mission was to help AOL finding content ideas to develop the final client portal that launched in 96
  • BDDP Corporate - New Media manager

    1995 - 1997 - Very first employee in France in charge of the Internet
    - Internal Internet evangelist with a mission to help the agency understand and integrate digital into the culture and the client strategies