Alice XU

En résumé

Entreprises

• VIPSHOP - Beauty Head BD

  2016 - maintenant VIP.COM is the chinese leading online retailer specialized in event sales.
  Founded in 2008 and listed on the NYSE in 2012, VIPSHOP boasts over USD 8.2 billion in annual sales, with more than 50 000 employees sustaining its activity over 12 offices across the globe.
  
  VIP.COM is currently a portal with over 208 million members, 20 million daily unique visitors, an average of 800 000 orders daily and 86% of returning customers.
  Our customer targeted curated banner display, combined with our event sale model and our ressources, offers a powerful showcase and sales channels for Brands.
  VIPSHOP is very adamant in garantying that all his products are a 100% authentic, sourced from authorized and legitimate entities, all to provide the customer a taste of the foreign lifestyle in the comfort of their homes.
  
  
  My role :
  In charge of Beauty Brands sourcing from the Paris office.
  
  Buying activities :
  _ To Prospect and Meet with potential Brands.
  _ To Provide or assist in the Positioning, Promotion strategy, and Pricing strategy of the products for the chinese market.
  _ To Verify and gather all legal qualifications documents
  _ To Negociate price and contract terms
  
  Operational activities :
  _ To Monitor and register all products to pass customs
  _ To Monitor the logistic chain
  _ To Correctly retranscript all promotional arguments and material for the chinese market
  _ To Monitor sales, report and discuss strategy orientation with brands
  

• Louvre Hotels Group - Deputy Director

  LA DEFENSE 2015 - 2015 Louvre group hotels is the 2nd largest hotelier group in Europe, with 1.6 billion of turnover in 2014, boasting more than a 19000 employees working across more than a 1100 hotels across 51 countries.
  
  My role :
  - Assisted the general director in achieving business and managerial goals
  
  Management :
  - Managed the team and made sure organisation and maintenance of the hotel is up to regulations and requirements.
  - Administrative management and reporting of the activity of the hotel
  - HR administration of the personnel with the help of the software Pleaides.
  
  Business Analysis :
  - In charge of revenue management operations by analyzing the demand and piloting the pricing to maximize profitability
  - Reported business activity analysis.
  - Checked and corrected errors in the cash flow balance sheet.
  
  Commercial :
  - Designed events, promoted offers, and drove the sales to maximize customer retention
  - In charge of CRM and customer complaints service
  - Developed the business by prospecting large accounts, proposing yearly fixed rate offers, and closing deals
  
  Operational :
  - Checked the quality and the conformity of rooms, of the delivered goods ( laundry, food, drinks, and others)
  - Operational support when needed on reception, restaurant, and room service.

• SEPHORA - Cosmetics Expert Consultant

  BOULOGNE BILLANCOURT 2014 - 2014 - Proactively developed sales through translating and advising to international customers on a range of luxury skincare products while overcoming objections and offering appropriate additional items
  - Strives to meet individual sales targets and store sales targets
  - Expert knowledge in skincare and makeup acquired from Sephora academy and verified by customer feedback alignment.
  - Actively participated in maintaining an excellent brand image and service while administering effective CRM.
  - Maintain in-stock and participate in merchandising presentation.

• Zhejiang International Business Group Co. Ltd - Export Sales Assistant

  2013 - 2013 - Coordinated and communicated with different external parties such as Law Firms, Suppliers, customs and regulation companies
  - Assisted in the CRM management of a portfolio of international customers (large accounts, SMEs from over 110 countries)
  - Interpreted and translated contracts negotiations (English, Chinese and French)
  
  

• Restaurant Saveurs et Goûts (entreprise familiale) - Responsable de Gestion

  2010 - 2012 - Création des stratégies marketing et design : publicité, questionnaires de satisfaction
  - Promotion et développement de produits : soirées évènementielles, nouveaux plats, menus
  - Gestion logistique quotidienne : comptabilité, administration, fournisseurs, RH…
  

Formations

• University Of Nottingham (Nottingham)

  Nottingham 2013 - 2014 Master
  
  - Graduated with Merit
  - Exchange semester at the University of Nottingham Ningbo China
  - Dissertation: Interpretative phenomenology of cosmetic consumption among Women of Wenzhou, Province of Zhejiang, P. R. China
  

• Université Paris 10 Nanterre

  Nanterre 2012 - 2013 licence
  
  Graduated with Merit
  Exchange year at the University of Nottingham.