Audrey MORIN

En résumé

Entreprises

• BVA - Market Analyst

  Boulogne Billancourt 2016 - maintenant Responsible for assisting Luxury brands in improving the quality of customer care being delivered in their retail networks.
  
  - Clients Portfolio: Major Luxury Actors.
  - Helping them defining their strategy in terms of Marketing, Retail Strategy, Salespersons traning and Customer Care.
  - Project Management: overseeing the work of the operational team.

• L'Oréal - Consumer Research Analyst

  PARIS 2015 - 2015 for the Professional Products Division at l'Oréal
  
  • Manage ad hoc studies, focused on end consumers and hairdressers.
  • Checking reports, strategic recommendations, appropriate ‘for action’.
  • Create work tools for Marketing/Retail/Digital teams.
  • Digital Upskilling by Google

• L'Oréal - Market Research Assistant

  PARIS 2015 - 2015 • Haircare universe expertise
  • Helping Marketing Development : profiling, synthesis from studies data
  • Quantitative & qualitative, consumers & hairdressers studies
  • Creating new methods, to professionalize DPP studies

• YVES ROCHER - Promotion Marketing Assistant

  Issy-les-Moulineaux 2014 - 2014 • Customer study: intern panel, customer barometer, Facebook reporting
  • Quantitative Studies
  • PIGE, trends study, competitors veille
  • Development Marketing for the Yves Rocher Presents

• Hachette Livre - Operationnal Marketing Assistant

  Paris 2013 - 2014 • Qualitative and quantitative studies
  • Development of the Hachette collections
  • Web marketing : manage the website, Facebook, RP campaign
  • Community management
  • Following the budgets

Formations

• ESCEM TOURS-POITIERS

  Tours 2011 - 2015 Master 2

Réseau

• Alima GUEYE

• Cyrielle BECK

• Raggi JEAN-MARC

• Victor JOLY