Bogdan STAICU

Linkedin.com/in/bogdan-staicu
Mobile : +40720333400

CHIEF EXECUTIVE OFFICER | INTERIM MANAGEMENT | P&L LEADERSHIP | BUSINESS TRANSFORMATION

EXECUTIVE PROFILE
Chief Executive with 25+ years building, scaling and transforming organizations across retail, manufacturing, biotech and executive advisory. Delivered full P&L leadership for a 1,400+ employee, multi-country organization, scaling annual revenue from €112M to €250M and leading its business and digital transformation. Combines hands-on operational leadership with board-level governance, restructuring and shareholder representation, having steered organizations through market cycles including the 2008 financial crisis. Currently advises shareholders and executive teams on corporate governance, regulatory compliance, cybersecurity and operational resilience.

EXECUTIVE HIGHLIGHTS
25+ years in CEO, Managing Director and interim leadership roles across multiple industries
Full P&L responsibility for organizations of 1,400+ employees across 3 countries
Scaled annual revenue from €112M to €250M, with six consecutive years of profitability growth
Led business and digital transformation, achieving a Net Promoter Score above 85%
Directed large-scale restructuring: closure of 4 manufacturing facilities and 2 retail locations across two countries
Founder and successful business exit (Biosave Romania / Vita 34 AG)

CORE EXPERTISE
LEADERSHIP COMPETENCIES
Executive Leadership · Strategy & Transformation · Governance & Risk
INDUSTRY EXPERIENCE
Local Entrepreneurship · Retail Industry · Start-Ups · Medical Services

PROFESSIONAL EXPERIENCE
Managing Director | IN House Consulting Network 2020 Present
Executive advisory firm specializing in corporate governance, regulatory compliance, cybersecurity and operational resilience.
Lead company strategy, commercial development and overall business performance.
Advise shareholders and executive teams on governance, compliance, cybersecurity and operational resilience.
Support organizations through complex business transitions and regulatory challenges.
Develop long-term client partnerships and drive growth of the firm's advisory services and market presence.
Mobexpert Group 1996 2020
Romania's largest privately owned furniture retailer and manufacturer 24 years of continuous progression from corporate sales to Chief Executive Officer.
Chief Executive Officer 2002 2020
Held full P&L responsibility for a multi-functional organization spanning retail, manufacturing, supply chain, procurement, finance, HR, marketing and IT.
Scaled annual revenue from €112M to €250M while expanding the organization from 112 to over 1,400 employees across 3 countries.
Expanded the retail network from 5 small-to-medium stores to 12 hyperstores (12,00020,000 sqm GLA) and 20 additional stores, delivering 12 new store openings and increasing retail footprint by 70% GLA.
Led retail expansion across Romania, Bulgaria and Serbia, negotiating leases for major retail parks and shopping centres.
Developed commercial, financial and investment business plans for new store expansion, supporting decisions across the first 35 years and long-term profitability.
Directed the closure of 4 manufacturing facilities and 2 retail locations (Romania & Bulgaria), managing workforce restructuring, asset optimization and operational continuity.
Delivered six consecutive years of profitability growth, improving gross margins by 1017%.
Led the company's business and digital transformation, strengthening market position and achieving a Net Promoter Score above 85%.
Steered the business through the 2008 financial crisis, redesigning the Brasov flagship concept and launching the company's first Outlet retail format, while driving major organizational transformation.
Country Manager 1997 2001
Established Romanian operations and built a nationwide distribution network spanning 30 cities.
Developed and launched four office furniture product lines for the Romanian market.
Achieved 7-digit profit growth over five years through strategic pricing and tailored solutions.
Corporate Sales Manager 1996 1997
#1 sales consultant for 7 of 12 months through integrated design and space-layout solutions.
Accelerated top-line store sales by 30% MoM, introducing new financing options and corporate leasing.

PRIVATE BUSINESS INITIATIVE
Independent entrepreneurial venture, run in parallel with executive duties at Mobexpert Group.
Founder & Country Director | Biosave Romania (Vita 34 AG) 2013 2016
Biotech / Private Stem Cell Banking
Established and developed the Romanian subsidiary of one of Europe's leading stem cell banking companies, Vita 34 AG (Germany).
Built the commercial organization and strategic partnerships from the ground up.
Successfully exited the business through its sale.

EDUCATION
Academy of Economic Studies, Bucharest
Bachelor's Degree International Markets & Transactions
EXECUTIVE EDUCATION
Aspen Institute Romania Leadership Program
Leadership for Success Nexus Consulting International
Digitalization: Myth or Reality? Prof. Nenad Filipovic, IEDC Bled, Slovenia

LANGUAGES
Romanian (Native) English (Fluent) German (Fluent) Italian (Fluent) French (Basic)

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