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Caroline MIRALLES

Paris

En résumé

Last Year Exchange Student @ Universidad del Pacifico (Lima/Peru)
Master in Business Management @ EDHEC Business School (Lille/France)
Specialization in Marketing & Digital Marketing

Skills:
+ Branding
+ Marketing
+ e-learning
+ ecommerce

Mes compétences :
Gestion de partenariats
Musique
Gestion événementielle
Trade marketing
Brand management
Cosmétique
Marketing
E-business
Key account management
Microsoft Office
Webmarketing

Entreprises

  • LVMH - Assistant Brand Manager

    Paris 2013 - maintenant - Monitoring of TV, Press & Billsticking campaigns
    - Analysis of Turnover, Market Share, Evolution Givenchy & other companies
    - Merchandising Recommendations according to the stores
    - Conception of Marketing Presentation for other units
    - Support to the Trade Marketing unit (Referencing papers, Merchandising, Presentation)
    - Softwares/Pannels : NPD, Orion, SAP
  • Universal Music Group - Assistant Key Account Manager

    Paris 2012 - 2012 - Application of the business policy
    - Relationships with business partners : information, validation, etc
    - Preparation of meetings : powerpoint, figures
    - Management of key accounts : cooperation reports, delivery monitoring, analysis of promotional events (famous artist release), analysis of sells volume, etc
    - Writing of newsletters (French and English version)
    - Recommendations for partners/reporting/Analysis of results, panels (GfK, Airplay, etc)
  • TcPartners - Assitant Events Project Manager

    2011 - 2011 - Organization of Events sponsored by SFR : musical (Les Nuits Sonores, Les Vieilles Charrues, etc) and sport events (Fise)
    - Benchmark, reporting, analysis of questionnaires, databases
    - Apparaisal of events
    - Agencies Brief (hostess, etc)
    - Creation and monitoring of promotional events (ex : Rock en Seine in SFR stores)
  • "Le Père Noel est-il un Rocker ?" - President & Sponsorship Manager

    2010 - 2012 Management of the 17th edition :
    - Relationships with town halls
    - Coordination of the workteam (90 members)
    - Responsible for a budget of 100,000€

    Sponsorship:
    - Benchmark of musical and student events
    - Optimization of sales tools and creation of new offers for companies
    - Updating of databases
    - Creative brief for the sponsors (posters, flyers, website, etc)
  • Société Générale - Summer Intern

    PARIS 2010 - 2010 - Welcome the clientele
    - Setting up of a new archiving system

Formations

Réseau