Clémence MOLLARD

En résumé

Entreprises

• Renault - Product Manager

  Boulogne-Billancourt 2015 - maintenant - Build and animate the product offer for the french market, in line with the global marketing strategy
  - Deal with supply chain and distribution issues (stock, delay, transport)
  - Drive the price positioning of the product (competitiveness, customer advantage, commercial pressure)
  - Follow and report on key business and financial performance indicators and suggest action plans
  - Ensure permanent competitor monitoring and provide market analyses to maintain business competitive intelligence
  - Provide and control the whole of product information issued, all materials included (training material, journalists, websites, sales points, commercial brochures, press releases…)
  
  => Launched 4 limited editions in 8 months, 2 of them with pure conquest purpose
  => Landed the partnership with a famous fashion brand for the Spring 2016 Twingo Limited Edition

• Renault - Project Manager

  Boulogne-Billancourt 2013 - 2014 Marketing & Sales Graduate Program
  
  - Deploy Renault’s new professional label “Renault Pro+” across the french distribution network
  - Develop strategic sales plans and tactical execution of the marketing and communication strategy
  - Produce new product or service recommendations and implement the adopted propositions
  - Promote the label through communication actions and ensure brand consistency across the network
  - Organize corporate events, national sales training meetings, trade shows and manage strategic partnerships
  
  => Planned and launched Renault Pro + concept in 30 cities
  => Defined and packaged the “Ready-to-Go” offer for professional customers
  => Speaker at Mondial de l’Automobile 2014 for B2B conferences
  => Stand manager on 5 national and professional trade fairs to promote the label
  

• Renault - Account manager

  Boulogne-Billancourt 2011 - 2013 Marketing & Sales Graduate Program
  
  - Generate new business through activities of prospecting, conducting market analysis and cold calling
  - Drive the entire sales process: prioritize and target top prospects, identify solutions, conduct in-person sales meeting, negotiate pricing and close the sale through contract completion
  - Support the existing client portfolio and look for cross-selling opportunities to develop the accounts
  - Work with entire sales department to share ideas and new business development strategies (call center project)
  
  => Attained 110% of sales target in 2012
  => Redesigned Customer Call Center organization and processes and deployed continuous improvement approach
  

• Mondelēz International - Marketing Assistant

  CLAMART 2009 - 2010 - Develop brand support through various communication tools including digital marketing
  - Analyze Nielsen data of the market and products, and contribute to the periodic business planning processes
  - Provide assistance in developing strategies to grow category sales, retailer market shares, and category space
  - Educate the retailer and Mondelēz sales force on consumer and business insights / tools

• ICO, association des Sports Nautiques de l'ESC Grenoble - Vice Présidente

  2008 - 2009

Formations

• Narsee Monjee Institute Of Management Studies (Mumbai)

  Mumbai 2011 - 2011 Echange académique, Marketing / Vente

• Ecole Supérieure De Commerce

  Grenoble 2007 - 2011 Master's degree, Marketing / Vente

• Université Grenoble 3 Stendhal

  Grenoble 2005 - 2007 DEUG LLCE Anglais

• LYCÉE DU MONT BLANC

  Le Fayet 2001 - 2004 Baccalauréat Scientifique