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Edouard TEXIER

Rueil malmaison

En résumé

Mes compétences :
Salesforce
Development of the operational efficiency and Comm
Salesforce Marketing Cloud
Marketing Campaigns
Commercial development
Microsoft Excel
Power Query
Alteryx

Entreprises

  • Alcon - France Vision Care Digital Head / VC CommEX Operation Manager (mission)

    Rueil malmaison 2019 - maintenant - Salesforce support and administration
    - Implementation of Salesforce Marketing Cloud tool for Marketing team (B2B authomatisation email tool)
    - Development of the operational efficiency and Commercial Excellence of the BU
    - Implementation and management of new tools for monitoring activities for all services: Piloting tools and dashboards for KA / Marketing / Sales / Management
    - Implementation and definition of a new segmentation / customer targeting (Medical devices)
    - Creation of dashboards and Kpi's relevant for the management of the activity (sales)
    - Improve the business model to be more efficient with sales direction

  • Alcon - Digital Marketing-Manager

    Rueil malmaison 2018 - maintenant - Setting up digital strategy and offer dedicated to Key Account (KRYS Group Dailies Cobranding & Optique 2000 Regional Campaign –Thousands of store)
    - International consumer Optic Website managment : creation, updates, launch of functionalities for french Market)
    - Setting up a PQR campaign and Google my Business campaign (B2C Campaign)
    - Salesforce Marketing Cloud /Project Manager (launch in local organisation on automation communication / promotional B2B E-mailing campaign)

  • Alcon - Business Developer

    Rueil malmaison 2015 - 2018 - Annual ranking 2016: second on the French market
    - Daily visits of health personnel: ophthalmologists, pharmacists, opticians
    - Achievement of objectives above 100% across all strategic product groups
    - Development of tactical internal tools (margin tables / TCD / organizational tables)
    - Management and development of regional key account

  • Jems Group - Business Developer

    Neuilly-sur-Seine 2012 - 2015 - Commercial development of major investment banks (front office)
    - Response to call for tender: preparation of technical and financial proposals and negotiations with the purchasing department of banks in the provision of services
    - Management of consultants

Formations

  • ICN Business School

    Nancy 2010 - 2014 Master's Degree (Master 2 Grande Ecole)

    Specialization in sales of complex solutions, finance.

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