Edouard TEXIER

En résumé

Entreprises

• Alcon - France Vision Care Digital Head / VC CommEX Operation Manager (mission)

  Rueil malmaison 2019 - maintenant - Salesforce support and administration
  - Implementation of Salesforce Marketing Cloud tool for Marketing team (B2B authomatisation email tool)
  - Development of the operational efficiency and Commercial Excellence of the BU
  - Implementation and management of new tools for monitoring activities for all services: Piloting tools and dashboards for KA / Marketing / Sales / Management
  - Implementation and definition of a new segmentation / customer targeting (Medical devices)
  - Creation of dashboards and Kpi's relevant for the management of the activity (sales)
  - Improve the business model to be more efficient with sales direction

• Alcon - Digital Marketing-Manager

  Rueil malmaison 2018 - maintenant - Setting up digital strategy and offer dedicated to Key Account (KRYS Group Dailies Cobranding & Optique 2000 Regional Campaign –Thousands of store)
  - International consumer Optic Website managment : creation, updates, launch of functionalities for french Market)
  - Setting up a PQR campaign and Google my Business campaign (B2C Campaign)
  - Salesforce Marketing Cloud /Project Manager (launch in local organisation on automation communication / promotional B2B E-mailing campaign)

• Alcon - Business Developer

  Rueil malmaison 2015 - 2018 - Annual ranking 2016: second on the French market
  - Daily visits of health personnel: ophthalmologists, pharmacists, opticians
  - Achievement of objectives above 100% across all strategic product groups
  - Development of tactical internal tools (margin tables / TCD / organizational tables)
  - Management and development of regional key account

• Jems Group - Business Developer

  Neuilly-sur-Seine 2012 - 2015 - Commercial development of major investment banks (front office)
  - Response to call for tender: preparation of technical and financial proposals and negotiations with the purchasing department of banks in the provision of services
  - Management of consultants

Formations

• ICN Business School

  Nancy 2010 - 2014 Master's Degree (Master 2 Grande Ecole)
  
  Specialization in sales of complex solutions, finance.

Réseau

• Gervase BEVAN