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Eric MEZENEN

Minneapolis

En résumé

20 ans d'expérience agroalimentaire :
* matières premières (céréales, huiles, cacao, poudre de lait, etc.),
* ingrédients (amidons, protéines, colorants, arômes, édulcorants, etc.).

Double expertise : Achats - Ventes.
Expérience internationale : Europe, Afrique, Asie, Amérique du nord & du sud.

* * * * *

MBTI : Profil ESTP.

Mes compétences :
Stratégie commerciale
Sourcing international
Achats internationaux
Développement de partenariats
Développement des ventes
Direction des ventes

Entreprises

  • Archer Daniels Midland - Area Sales Manager

    Minneapolis 2015 - 2017 Analyze Food & Beverage Markets in France/South Europe/UK.
    Key Account & Global Key Account Management.
    Develop partnerships in order to accelerate category growth at the customer level.
    Monitor market trends and identify market opportunities.
    Handle a portfolio made of fruit juice blends, compounds, extracts, flavors, colors, etc.
    Key Account Management of :
    * A-Brands,
    * Private Label Suppliers,
    * Retailers.
    Multi-level CRM entertaining relationships with R&D, Marketing/Sales, Purchase, Top-Management.
    Focus on high-value specialties transforming commodity-based products into value-added products.
    Build/Grow strategic/global partnerships via “consultant-like” approach with Key Accounts.
    Open-up new accounts within a very competitive market environment.
    Management of 9 non-direct reports in South Europe/UK within a Matrix Organization.

  • Earth Goods - Consultant Sénior

    2014 - 2015 Start-Up created by Saoudi & Egyptian investors willing to invest in a fruit processing factory in Egypt.
    Market Study of European fruit juice markets.
    Presentation of a sales & distribution strategy for each country.
    Hand-Over of a business plan to the management.
    Decision taken not to invest in a fruit processing factory.

  • Kerr France - Directeur Achats & Ventes

    2012 - 2014 Milk World Market Supply & Demand Analysis.
    Price forecasts.
    Follow-up of weekly/bi-monthly auction and futures markets results (GDT, USA, EU, etc.).
    Market Intelligence (USDA, EU, Bank reports, public and private market information).
    Sourcing & Buying of milk and dairy ingredients in Europe (Cow, Goat & Sheep).
    Supplier Relationship Management.
    Development of trading activities of dairy ingredients and b-to-b-to-c dairy products : Asia, Middle East & Africa.

  • Beneo-Remy / Südzucker - Interim Purchasing Manager

    2011 - 2012 7-months interim mission directly reporting to the Managing Director.
    Swot analysis of the Sourcing/Procurement Strategy and Organisation.
    Cross-functional work with QA/QC in order to develop new product specifications and QA/QC controls.
    Develop new Sourcing & Procurement Strategy, including strategic & tactical stocks.
    Supplier Relationship Management.
    Opening up of new Sourcing & Procurement countries, alike Cambodia and Laos.

  • Daudruy - Directeur de Business Unit

    2008 - 2010 Supply & Demand analysis of crude oil, rapeseed oil & fish oil markets.
    New Sourcing & Purchasing Strategy.
    Strategic & tactical stocks management.
    Fish Oils Supplier Relationship Management (Scandinavia, Morocco, Peru, Chili, Mexico, etc.).
    Euro-Dollar Purchasing/Hedging Strategy.
    Key Account Management :
    a) Petfood Industry : Royal-Canin, Mars Petfood, Nestlé Purina, etc.
    b) Aquaculture Industry : Ewos-Cargill, Biomar, Skretting.
    c) Leather Industry : French, German and Italian markets.
    Decrease BU volume by 40%.
    Increase BU gross margin by 10%.
    via 4 main actions :
    a) Stop negative margin sales,
    b) Take accurate long positions (paper & physical),
    c) Re-negociate Value Chain with Global Key Accounts.
    d) New Market Segment and New Product Development.

  • Louis-Dreyfus Commodities - Directeur Commercial Europe & Afrique

    1999 - 2007 2nd in command for Europe & Africa.
    Co-lead the Commercial & Marketing strategy for Orange Juice (concentrate and Single Strength).
    In charge of sales in Europe and Northern Africa for Louis-Dreyfus Citrus and Louis-Dreyfus Juices (blends, multifruits, etc.).
    Customer Relationship Management.
    KAM/Develop key partnerships and strategic alliances :
    a) Retailers : Carrefour, Intermarché, Casino, etc.
    b) Manufacturers : Coca-Cola Midi, Schweppes, Toury, P&G, Multon/CCHBC, Unilever, etc.
    Consultant-like approach with Key Accounts, taking into consideration both long-term strategic goals and short- medium-terms targets building "bridges" between Louis-Dreyfus and Key Accounts in the fields of : Supply-chain, Storage, Finance, Forex, QA, QC, Marketing, etc.
    Develop hedging strategy for clients.
    Opening up of new countries, alike Russia, Ukraine, etc.

  • Carrefour - Acheteur international

    Massy 1996 - 1999 In charge of developing & managing whole Sourcing/Procurement/Supply Chain "from the fields to the plate"...
    Examples :
    Cocoa from Ivory Coast, Rice from Thailand, Pomelos from Florida, Pineapple from Thailand, Grape from Italy, Orange Juice from Brazil & Florida.
    In charge of sourcing & procurement "from the fields to the plate" (farmers, co-operatives, multinationals, etc.).
    Follow-up of supply-chain from country of origin up to Carrefour warehouses.
    Negociation of toll-processing partnerships (example : transform orange juice concentrate into orange juice for Carrefour Private Label and Economy/Non-Branded juices).

Formations

  • Lancaster University Management School (Lancaster)

    Lancaster 1992 - 1994 MBA

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