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Frederic MEYNENT

Annecy

En résumé

With the right balance of passion & professionalism, I always try to take an optimistic, engaged & energetic approach as a global team leader and player to find marketing solutions for brand evolution and business growth. Experienced Marketing professional, I enjoy maintaining a dual role of manager and efficient producer to promote a dynamic and international company, in a position taking advantage of my potent mix.
See my profile here
http://ch.linkedin.com/in/fredmeynent/

Mes compétences :
Communication
Marketing manager
Marketing director

Entreprises

  • Salomon

    Annecy maintenant

  • Columbia - Head of Marketing Europe, Middle East, Africa

    2006 - maintenant I lead brand marketing strategies and ensure execution of marketing positioning & programs within EMEA markets for 2 brands of the Columbia group.

  • Salomon S.A. - International Marketing & Brand manager

    Annecy 2002 - 2006 I provided marketing and communications services for over 25 subsidiaries around the world to promote apparel, footwear & surf ranges. I was responsible for marketing, media campaigns, public relations, communications, websites, retail marketing, grass-root programs, partnerships and sponsoring.

  • Salomon S.A. - International Footwear Communications Manager

    Annecy 2001 - 2002 My role was to pilot and provide the communication tools to introduce the new footwear collections.

  • Salomon S.A. - International Digital Communications Manager

    Annecy 1997 - 2000 I defined, set-up and managed the international structure of websites, for 7 actvities, within 9 languages.

  • Capricorne - Communications Project Leader

    1995 - 1996 • Proposing and managing strategic counsel and communications tools
    • Managing communication tools process production (from creation to print)
    • Writing communication supports
    • Day-to day follow up and client reporting

  • Coutellerie de Thiers - Communication Assistant

    1993 - 1994 Assisting the executive Manager - Producing catalogs, brochures, POPs; media work ; drafting of publications ; updating and maintaining reports, organising photo shootings, liaison with graphists, editors, photographers, printers…

  • Hilton Hotels - PR assistant

    1991 - 1992 Assisting the PR manager - Supporting a team of 5 with all administrative and PR duties, contacting journalists, arranging photo and interview opportunities, including launch events, sending out follow-up information, reading through newspapers and magazines and collecting press cuttings, responding to requests for information from journalists…

Formations

Pas de formation renseignée

Réseau

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