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Hicham ZOULTAOUI

LONDON

En résumé

Experienced Product Marketing Executive with a demonstrated history of working in the mechanical or industrial engineering industry. Skilled in Sales, Databases, Market Research & Analyses, Competitive Intelligence, and Qualitative & Quantitative Research. Strong marketing professional with an advanced degree focused in Marketing & Advertising Management.

Entreprises

  • Fläkt Group - Product Marketing Executive

    2016 - maintenant I work in the Product Management department on multiple commercial projects relating to new product development and product launches.
    I work with stakeholders across the business to identify new product opportunities and develop these into commercially viable product lines.
    I contribute to the full product life-cycle from market investigation, through product development to launch and finally, withdrawal; and these activities across multiple geographic markets.
  • Crane Co. - Marketing Analyst

    2014 - 2015 Work I do:
    •Gather market data with regard to competitors, market size, share and trends, distribution channels, customers, buying trends and industry sales to support the market and strategic planning process, new product introductions and Business Model development. Through both primary and secondary research methods.
    •Analyse, interpret market, customer, competitor and sales trend data and evaluate its impact upon existing and new business strategies. Based on market findings prepare proposals and recommendations to take advantage of new opportunities or counter potential threats
    •Assist in the development and monitoring of both Marketing/Strategic Plans and Business Models to grow market share and/or margin to meet business objectives
    •Gather market pricing information in order to monitor and assist in the development of pricing policies and structures for both home and export markets
    •Analyse competitor information, using market intelligence to identify differentiation opportunities and amend plans accordingly to increase competitiveness and market share
    •Identify and evaluate opportunities and make proposals around existing and new market developments and products in order to increase brand sales and profitability
    •Research and foresee potential developments in the market that could impact future business growth
    •Develop a detailed understanding of brand performance in the market place in order to assist in the management of existing product range performance and achievement of market share, volume and margin targets. Identify variances and ensure quick corrective actions are proposed for implementation
    •Use of segmentation techniques & data analysis to identify potential revenue & margin growth opportunities
    •Analyze sales & margin trends on a monthly basis reporting movements against budget & forecast by market sector, country & brand
    •Monitor & analyse product performance against target to identify variances & ensure quick corrective actions are implemented.
  • IHS Screen Digest - iSuppli - Research Analyst

    2011 - maintenant

Formations

Pas de formation renseignée

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