• In Vietnam, created in 1991 The Marketing Agency, a consultancy company specialized in market entry, marketing and advertising .
• With a flair for market research and business development of FMCG’s, successfully worked with famous brands such as La Vie, undertaking research, marketing and advertising actions, L'Oréal, creating and managing the Vietnam branch for 4 years, soon gaining 30 % market shares on the skin care and make up segment, Nestlé, San Miguel, P&G, BGI, also advising Market Research and Advertising Groups such as Dentsu, Bates, Saatchi ..... .
• Also assisted Vietnamese SOE’s to improve marketing and advertising strategies and increase their market shares.
• Instrumental in new products development regarding healthy snacks and drinks for major international companies.
• Currently, specializes in new products development, with an emphasis on the health market and related products and help to re- position a 25 million $ project in the hospitality and service business .
• Creative and experienced marketing and advertising professional, who offers cost effective and results oriented consultancy.
Mes compétences :
Advertising
Media
Launch of product
Marketing
Vietnam
FMCG
Pas de formation renseignée