Menu

Joelson RAKOTOSON

Paris

En résumé

Mes compétences :
Aménagement du territoire
Environnement
Géomarketing
Market Planning
Planning

Entreprises

  • Zain - Geomarketing

    Paris maintenant

  • Airtel Madagascar - Geomarketing_Market Planning

    2007 - 2011 Working experience in Geomarketing / Market Planning:

    Planning:

    -Managing geomarketing and GIS related subjects
    -Site selection, Monitoring and Evaluation
    -Define boundaries for GSM_GPRS_EDGE_3G coverage
    -Assist radio planning team to define the area and population covered
    -Trade zone management
    -Create and define zoning for promotions at local and International. "National Location Based Charging, International Location Based Charging."

    Database Management:

    -Manage the Geomarketing Database: Minutes, subscribers, ROI (Return On Investment), by site, by trade zone management.
    -Perform a Zonal KPI’S analysis: ensure all zonal analysis CMS (Customer Market Share), SOGA (Share Of Gross Adds), SONA (Share Of Net Adds), Revenue per cell Id-site-region.

    Projects:

    -Handling implementation of "Village phones operators’: Rural Telephone in collaboration with the International Finance Corporation - World Bank.
    -Handling implementation of " Rural ICT” in collaboration with the International Finance Corporation - World Bank and “HNI” Human Network International.
    -Handling implementation of " Zain Mandroso” project of which to increase rural population access to the bank of Knowledge and all other internet resources. In collaboration with the International Finance Corporation (IFC)- World Bank and “HNI” Human Network International, Population Services International (PSI).
    -Handling location issues related with Marketing: geolocation of Bill board, bus shelters, wall painting…

    Surveys:

    -Coordinate a site survey with cross functional team: Engineer, corporate, marketing team.
    -Realized a site survey for corporate client in rural / urban across the country.

    Mapping:

    -Create a tool for managing and monitoring the suggestions and complaints from customers.
    -Ensure all mapping requested through mapping software: Map info, Google Earth pro, Map source, Arc Gis…

    Training:

    -Facilitation and Training support on the use of a GPS for sub-contractor, sales team

    Worked on a cross functional team in the key role of Geo-planning and Market planning in Zain_Airtel Madagascar.

Formations

Pas de formation renseignée

Annuaire des membres :