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IsCool Entertainment
- VP Content & Studio
Paris
2008 - maintenant
I currently serve as Vice President, Content and Studio at IsCool Entertainment, a company leading the with innovative social gaming initiatives within Facebook pioneering an ad-based and micro-transactions business model.
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Vivendi Games Mobile / Vivendi Games
- Vice-President Publishing & WW Studios
2004 - 2008
Vivendi Games ( Currently Activision - Blizzard ) was the worldwide leader in on-line MMOG and a top 10 publisher in console and mobile games.
I was managing a publishing and R&D team of 250+ people (Meudon-Paris/Bucharest/San-Mateo) including internal post-production capabilities (QA & porting). Responsibilities include: the publishing strategy (portfolio management and editorial strategy) as well as full R&D responsibility in producing 20+ titles per year with over 750+ handsets per game release in a context of a global market deployment (EMAE, NA, and APAC). Other direct responsibilities include strategic planning, M&A, editorial and licensing strategy.
Accolades: 30+ Awards including “Best Game of the Year 2006” and “Best Casual Game 2007” at the Spike TV VGA Awards with the release of some top mobile games, including #1 best selling 2008 game on I-phone with Crash Nitro Kart, and Surviving High School, a new weekly episodic model with15m packs downloaded, top 10 among US carriers.
- SWAT Force wins “Wireless Game of the Year (2006) at the VGA Awards on Spike TV”
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Vivendi Universal Games
- Vice-President Coktel Studio
2002 - 2004
Managed the Coktel studio, leader in the Kids market segment in Europe with an awarded portfolio of top selling European brands such as “Adi”, “Adibou”, “Adibout’chou” - Re-design and developed Coktel’s product line-up with over 10 new titles and games for kids on various platforms including PC, PS2, web PC.
Led Coktel’s transformation from a PC-only Studio into a unique European multi-format player in the Kids market including TV, Interactive TV (Canal Satellite), books and eToys.
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Education.com / Vivendi Universal Publishing
- Managing Director Europe
1999 - 2002
As part of the international Kid’s group based in Paris, set-up and management of the on-line division entity, education.com, in the U.S.A., France, Germany and United Kingdom.
Managed the publishing efforts and BtoB deployment of a series of internet applications targeting the core-curriculum and edutainment segment.
Education.com was the umbrella brand within Vivendi Universal Publishing covering the development and management of varied on-line projects based on leading educational resources and brands owned by Vivendi Universal Publishing (Coktel Studio, Houghton Mifflin, Anaya, Larousse, Nathan, Bordas, Knowledge-Adventure, King fisher, Harrap’s).
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Havas-Interactive Europe
- Direct Marketing Director Europe
1995 - 1999
Successfully created and executed direct and interactive marketing programs for the gaming (Sierra, Blizzard) and edutainment group (Coktel Studio/Knowledge Adventure).
Responsible for developing, implementing and managing the Direct Marketing strategy in Europe:
direct-mail and e-commerce / consumer publications and websites / educational on-line services.
It covered the launch and the management of the first-to-market on-line educational services (Virtual Classes of Adi and Adibou European on-line services 1996-97) averaging 7000 monthly subscribers in Europe. This pioneering Internet services was a strong contributor to the Kid’s business brand building effort.
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Eclectic Veran & Associés
- Account Manager
1991 - 1995
A direct-marketing agency specialized in managing and publishing consumer magazines for International clients like Burger King, Continent (Promodes), Sony Music, BMG, UGC, AMLF, Gaz-de-France, Matra Group, CCI Paris.
Drove the creation of Direct Marketing strategies and lead their implementation.
Including: budget and schedule management / directing account executives / managing DM accounts including P&L, strategy and execution. Review and approve all proposals, budgets, and schedule before presentation to the General Manager.
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Blédina - Groupe Danone
- Corporate Communication Assistant Bledina
LIMONEST
1990 - 1991
Danone Group – Villefranche-sur-Saone / Turnover 440 M€
Defined and managed the corporate magazine and other corporate communication material, managed special events, Copy-Wrote executive-level speeches.
