Marion ABBA

En résumé

Entreprises

• Lidl France - Responsable des ventes secteur

  Strasbourg 2015 - maintenant

• ABB France - Business Developer

  Cergy 2015 - 2015 MARKET INTELLIGENCE
  • Use all approved sources to collect, structure and analyze technical/commercial market information for the development of the turbocharger business.
  • Collect, structure and analyze actual and future customer and market data (New/Service Business).
  • Evaluate product / pricing / sales strategy (service portfolio, service network development etc.)
  • Evaluate key indicators and market trends from macro-economic market analysis and translate into local business opportunities.
  
  BUSINESS DEVELOPMENT
  • Define market position and analyze strength/weakness/opportunities/threats profile to propose & implement market share improvements initiatives.
  • Ensure collected data is structured and defined into appropriate grouping (eg market segments / customer classification / country / Areas) and monitor trends.
  • Regularly communicate with End User Sales and LBU Manager to exchange information about markets, customers, trends and future needs.
  • Perform market analyses, evaluations & studies to derive recommendations / actions to enable End User Sales & LBU Manager to grow the business.
  
  • Interface to the BU for MI / BD issues
  • Identify opportunities and present business cases to LBU management team.
  • Execute development projects (eg business cases/product development etc)
  
  CHALLENGES
  •To adapt to the evolution of the market
  • Evaluate and develop business in allocated markets/ countries
  • Continuously evaluate activities of other competitors in new and service business
  • Build-up a sustainable network for gathering and exchange of relevant market information with customers, end-users and assoziations
  • To build-up a deep know-how on customers business and operations in order to find and evaluate business opportunities

• Interstude - Team Leader & Community Coordinator

  2013 - 2014 created promotional campaigns in order for the company to attract more clients through all the social media available (facebook, linkedin, twitter, google+, snapchat,...)
  - Was in charge of all participants (up to 300 people) during trips over Canada and the US
  - interviewed internship candidates
  - trained the 14 other employees in terms of social media et web marketing
  - coached and monitored interns
  - promoted for events organized by Interstude
  - coached the team regularly during the semester and monitoring their missions.

Formations

• Kedge Business School (Marseille)

  Marseille 2014 - 2015 Msc Management Maritime, transport international et logistique
  
  students representative

• John Molson School Of Business - Concordia University (Montréal)

  Montréal 2011 - 2013 bachelor of commerce

• Skema Business School (Sophia Antipolis)

  Sophia Antipolis 2009 - 2011 Bachelor
  
  bourse au mérite
  Dean's list