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Michel ARREDE

Courbevoie

En résumé

Dynamic and committed marketing leader with proven results in launching and growing software business. Intensively practiced customers, competitors, company and context analysis enabling growth strategies based on value proposition that align customer’s expectations with company’s capabilities.

Entreprises

  • Amdocs - Head of Marketing Smart Home

    Courbevoie 2009 - maintenant Currently heads up the Marketing for Amdocs Connected Home solutions Worldwide. This includes strategic aspects such as market analysis, competitive analysis and market positioning (competitive advantages), and operational aspects such as product, pricing, promotion and distribution.

    Offered as a SaaS model for cost efficiency and fast Go-To-Market, Amdocs Connected Home is a cloud-based solution that can integrate with Service Providers existing OSS, BSS and CRM systems and that deliver a packaged suite of ARPU-generating services for Home Security, Monitoring, Automation, Energy and Wellness & Assisted Living.
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