Responsibilities
- Analyzed the market situation and benchmark our brands vs competitors’ ones.
- Developed communication and selling tools for the distributors.
- Adapted packaging to the Chinese legal requirements.
- Monitored branding and promotional activities.
- Organized trade fairs and Public Relations events.
- Negotiate target volumes and transfer prices with the distributors.
Achievements
Extended selling authorization within China territory.
Increased REMY COINTREAU brand awareness among opinion leaders.
30% decrease of packaging quality issues within 6 months.
+8% sales increase within 6 months
Skills developed
- Insight in the luxury spirits market
- Analysis, synthesis and proposal capabilities
- Communication and relationship-building skills
- Autonomy and self-motivation
- Ability to work under pressure and with tight deadlines
- Face to face negotiations
- Passion for service to customers
ArjoWiggins SAS
- Sales and Marketing Executive, China market
Responsibilities
- Created selling tools and marketing databases
- Analyzed the market and benchmark our company position vs competitors
- Managed promotional budget
Achievements
- Gained 5 new distributors
- Built an interactive marketing tool (1000 references)
Skills developed
- Ability to operate and communicate in a structured manner
- Expertise in marketing research techniques
PY SYSTEMS
- Export Assistant
2001 - 2001PY SYSTEMS (Montreuil - France), Telecom and data processing trading company.
Responsibilities
- Achieved market research and distributors prospecting
- Organized the company booth for the Algerian Trade Fair 2001
Skills developed
- Knowledge in Customs clearing procedures
- Prioritization, and time-management techniques
- Expertise in all aspects of exhibition organization