Asiacell, Irak-Suleimaniya
- Communications Manager
2004 - 2004
Set up the policies and procedures and organized the communications division for Asiacell, a mobile operator established in Northern Iraq
Managed the Advertising, Internal Communications, PR & Sponsoring , Information, Shop Fitting and Events sub-divisions and set up the strategy and action plan
Prepared the overall communications strategy
Launched and managed the re-branding project
Worked on ensuring high levels of brand equity, awareness and likeability in Iraq
Worked on ensuring high levels of brand exposure in Iraq using all communications channels
Ensured the commercial launch of Asiacell services and products internally and externally using all communication channels (ATL, BTL, Events, PR, Press Releases, Internal communications)
Supervised media relations and planned press conferences, workshops and interviews
Managed all deals related to the media, advertising agencies, printing houses and other suppliers
Worked on restructuring the web site and the IVRs as well as on setting up the Intranet
Trained national staff and transferred know how
