Fast & Fresh
- Founder of Fast & Fresh - User Research & Usability Specialist
Paris
2009 - maintenant
MISSIONS:
• CONDUCT USER RESEARCHES & MODELIZE USERS BEHAVIORS to help clients understand costumers, spot innovations and build sales strategies
• CONDUCT INNOVATION & DESIGN WORKSHOPS TO HELP CLIENTS POSITION THEIR BRANDS AND LINK THEIR BUSINESS MODEL TO EXCITING STORY TELLINGS
• CONDUCT AND SUPERVISE WEB & MOBILE INTERFACE DESIGN with UI specialists, graphic designers and trainees. Manage transmedia and cross-canal integration
• EVALUATE WEB DESIGNS FOR USABILITY & EFFECTIVENESS using user testings, AB Testings, Architecture testings, expert reviews...
• TEACH USER RESEARCH, UX, DESIGN THINKING & CREATIVITY at SUP'INTERNET (IONIS/EPITA/EPITECH), WEBSCHOOL FACTORY (including Strate colege) & MONTPELLIER III
• BUILD COMPANY METHODS AND PRODUCTS & ORGANIZE SALES FORCES. Manage Company's Social Media presence & Write Blog Articles on innovation
• ORGANIZE PARTNERSHIPS WITH ART/ELECTRONIC/INNOVATION INSTITUTES/INCUBATORS like the 104 & Chinese Universities
CUSTOMERS:
> LUXURY : Dior, Chanel, Le Bon Marché, BNP Wealth Management, Guerlain...
> E-COMMERCE : Toulouse Blagnac Airport, Disney, Leader Santé, Photobox, Visit Britain, Biotherm, Lipton, E-Leclerc, Sodexo, Dacia
> INNOVATION : Orange, Leclerc, Weekmee, Youseemii, Mobicampus, Photobox
> INSTITUTIONS : Afnic, Pierre Fabre Santé, Allianz, GE MoneyBank
Avanquest
- Usability Deparment Founder / Manager
La Garenne Colombes
2006 - 2008
MISSION: build the usability department from scratch
• Train developers and marketing to user centered design
• Identify weak points in the design process
• Conduct User Surveys (Online surveys and one to one interviews)
• Conduct in-depth statistical analysis (FCA) and market segmentations
• Build and maintain a consumers database to recruit people for user testings
• Conduct User testings and expert reviews
• Build mockups and provide developers with improved interface designs
• Manage and train a usability team
• Find, buy and maintain the best usability softwares and equipment
MOBILITY: Sony Ericsson (Malmö), Motorola (Chicago), Bouygues Télécom (Paris), Netgear
EDITOR'S SOFTWARES: Movie to mobile, Send Photos, Connections Manager, PDF Editor, Audio Mix...