En résumé

Mes compétences :
Lean management
Direction générale
Gestion de projet
Amélioration continue
Lean IT


  • ONTEX - General Manager

    2015 - maintenant
  • FADERCO Spa -  Chief Operations Officer C.O.O

    2012 - 2015 • Responsible for implementing and managing corporate strategy by decentralizing responsibility to key operational personnel
    • Cascade and implement the company’s strategy/mission to the lower-ranking staff
    • In charge of Sales, Marketing and supply chain, as well as a subsidiary direct distribution affiliate company (4 distribution platforms running with 250 vans using HHT sales technology), looking to profitably manage rapid recent growth and future expansion plans.
    • Consolidate all business units and shared services into one cohesive unit.
    • Prepare and control Sales, Marketing and Operations budget
    • Integrate newly acquired entities and capabilities into one organization
    • Lower Cost through optimization of People, Processes, Technologies
    • Squarely meet and overcome operational challenges
    • Replicate Best Practices across business units/entities/acquisitions
    • Accomplish market dominance from present market leadership
    • Plan, build and deliver even greater value to customers/partners
    • Improve profitability of existing client contracts through price revisions
    • Establish and monitor key performance measures for all departments in the form of dashboards
    • Provide inspirational people leadership for the Management & Employees
    • Integrate People through Vision, Mission, Values and Organized Structure
    • Ensure statutory compliance in all company activities
    • Manage day to day operations through effective action oriented approach
    • Managing + 600 staff members and 3 directors and 07 managers in the different departments under my responsibility.
    • Looking for integrity of data into used ERP – SAP business one through controller team.
    • Lead capital investment projects
  • FADERCO Spa - Country sales Manager

    2011 - 2012 • Devising and deploying all sales objectives and goals across the company, including sales targets and budgets preparation.
    • Developing and implementing quarterly and annual sales programs, plans, and policies for every sales managers (Wholesales Manager and Direct Distribution Manager).
    • Integrating and aligning sales plans with available processes, IT systems, talent and other areas in order to increase the capability and success of sales force.
    • Managing the performance and activities of the entire sales units, including account managers, regional managers, and staff.
    • Creating training and development programs for sales managers.
    • Giving final authorization on all sales appoint decisions.
    • Conducting analysis in order to manage performance levels of sales against market developments and corporate objectives.
    • Developing and implementing reseller agreements, distribution strategies, and other sales opportunities.
    • Planning and executing business show appearances.
    • Creating product segmentation strategies wherever needed to maximize trade opportunities across different sales channels.
    • Maximizing work relationships with key wholesale and retail partners.
    • Developing, managing, and nurturing new business partnerships and accounts to accomplish volume and profit goals.
    • Communicating brand identity internally to pertinent key business collaborates, business units, and the customer support.
    • Seeking out and directing new customers and sales opportunities, initiating action plan to advance and procure new business for the company.
    • Updating the company on changing online marketing trends so that the company can prepare and regulate plans accordingly.
  • NOLIS Spa - Deputy General Manager

    2010 - 2011 • Leading sales, Manning and Technical departments of NOLIS, maritime branch of CEVITAL Group, Nolis owns 3 vessels and operat more than 100 vessels.
    • Managing a portofolio of 2 000 000 Mt import and 160 000 Mt export yearly.
    • Sale of logistic services in Algeria and abroad.
    • Elaborate sales policy of the company in accordance with group headlines.
    • Leading all logistic operations through Algeria and coordinate logistic operations and contract execution abroad.
    • Leading claims department, cargo disputes, charter party disputes and freight forwarding matters
    • Inculcate and draw customer’s need-assessment and retention through regular follow-up
    • Develop & implement strategies for productivity enhancement;
    • Efficiency measurement via specific KPI’s.
    • Diagnose and eliminate inefficiencies by implementation of SOPs for all processes.
    • Elaborate budgets.
    • Negociate and sign commercial and technical contracts on behalf of the company.
    • Acting as consultant for the World Bank in the logistic business fields for Algeria.
  • Maersk - Country Operations Manager (Managing Director Assistant)

    Boulogne-Billancourt 2004 - 2007 • Responsible for servicing husbandry requirements and management of all vessels calling Algerian ports, 250 calls yearly.
    • Coordinate and maintain close relational portfolio with customs, ports authorities, guardian ministries and government representatives.
    • Company representative for contracts negotiation with ports and subcontractors.
    • Charter-parties terms follow up and application to the chartered vessels calling Algerian ports.
    • Operations management and follow up to stick to A.P.Moeller Maersk group policy and senior management priorities.
    • Maersk Line containers fleet management (100,000 TEU/year)
    • Leading operations teams and enhancing productivity.
    • Operation department budget development, cost control for the 5 offices in Algeria, Algiers, Bejaia, Oran, Skikda, Annaba.
    • Acting as consultant for the World Bank in the logistic business fields for Algeria.
  • Maersk - Deputy General Manager

    Boulogne-Billancourt 2004 - 2009 • Seconded to Maersk Line organization (Saudi Arabia).
    • Managing containers terminal with a throughput of 900,000 TEU per year.
    • Lead trucking department for local and long haulage distribution, 10,565 Trips performed in 2009 and 115,500 trips to port, trucks fleet capacity 100.
    • Managing a portfolio of 14 shipping lines (Maersk Line, UASC, APL, CMA-CGM, OOCL, MISC, China Shipping, NSCL, Hyundai, ANL, KLINE, NOL, SWIRE, Deutshe Afrika Linen-DAL).
    • Lead Reefer Dept, terminal fitted with reefer station capacity 130 plugs, reefers monitoring/repair inside port station as well as on board, service offered to all shipping lines.
    • Lead M&R activities, 65,000 units handled in 2009.
    • Lead warehouse operations, supply chain process to UNILEVER Saudi Arabia, plant with 5 lines production, 165,000 pallets handled in 2009.
    • Lead sales department, follow up effective implementation of sales & marketing group strategy.
    • Inculcate and draw customer’s need-assessment and retention through regular follow-up.
    • Develop & implement strategies for productivity enhancement;
    • Efficiency measurement via specific KPI’s.
    • Diagnosed and eliminated inefficiencies by implementation of SOPs for all processes.
    • Lead claims department, cargo disputes, charter party disputes and freight forwarding matters.
    • Manage reporting rollout by determining clearly senior management priorities.
    • Responsible of IT systems.
    • Responsible of company’s purchases (locally as well as abroad) and contracts negotiation on behalf of the company.
    • Collaborated with multi-functional team as Leader for company’s 5-year Strategic plan, report to COO.
    • Budgets analyses, development and allocation per departments’ potential & development.
    • In charge of Health Safety and security HSSE policy implementation and process review
    • Close follow up of Human Resources department.
    • Managing multicultural staff (140 members).
    • Acting as consultant for the World Bank in the logistic business fields for Algeria
  • Algerian Shipping Company - Operations Manager (General Manager Assistant)

    2000 - 2004 • Managing operation around Algerian ports.
    • Company owned offices in the 5 main Algerian ports and covering from West to East all ports including, Algiers, Bejaia, Skikda, Annaba, Oran, Arzew and Mostaganem, managing operations for oil, gas tankers and chemical carriers.
    • Freight forwarder, cargo customs clearance, ships husbandry and chartering, project cargo delivery to sites.
    • Vessels chartering, charter parties negotiator.
    • Consultant and advisor to ship-owners, charterers, operators for maritime affairs.
  • Compagnie Nationale Algérienne de Navigation - Chief Officer

    1990 - 2000 • Sailing as Chief Officer on all vessels types, without any restricted areas.
    • Responsible of safety & security as well as cargos stowage, loading and discharging, sailing schedule and routes.


  • Université Paris Dauphine Et IAE Paris IX Sorbonne (Paris)

    Paris 2012 - 2014 Master of Business Administration (MBA), IP Executive
  • École Nationale Supérieure Maritime (Bouismail)

    Bouismail 1988 - 1996 Capitaine Au Long Cours
Annuaire des membres :