Tami LEBBAR

En résumé

Entreprises

• SKEIN - Project Manager

  2014 - maintenant Lead development of the promotional plan, email and asset development calendars
  Assimilate business results, marketplace trends and consumer insights to inform and advance positioning, and deliver compelling and differentiated marketing strategies and tactics
  Actively partner with marketing team in innovating customer engagement and developing new campaign & promotional ideas based on customer insights
  Articulate creative direction and lead work through creative department, representing consumer target and needs rooted in business strategy
  Lead communications and collaborative team projects and serve as a central point of contact for resource capacity and project scheduling across multiple teams (Development, Production, Customer Service/Operations, Finance and others)
  Lead team meetings to keep campaigns on track and to monitor changes impacting schedules

• E-ENERGIE - Marketing & Communication Manager

  2014 - 2014 - Definition of the marketing plan of the brand, its identity, positioning and market trends. // managing and monitoring the communication budget
  - Definition and management of the communication strategy tailored to the brand,
  - Definition of lines of communication and positioning, thinking about new marketing tools / offers for business customers
  - Management of Partnerships / media plan: managing different external suppliers (advertising agencies, translators, press officers, media ...).
  - Internal communication: Proposal topics / workshops seminars for managers; book business ** even management
  - Supervision, leadership and team management (5 people)
  - Online strategy: Develop digital / web strategy // Management of the site - Optimization - Design // Social Media Management// RP // Manage and Update product catalog (multi-lingual) // Optimize the online customer experience //Reporting and implementation of performance indicators // Acquire traffic (e-marketing, display campaigns, SEO / SEM, emailing ...) //Manage web promotion and sales // E-branding: Developing awareness, visibility and desirability of brands // e-reputation: setting up a digital listening plan
  - Develop operational marketing tools and implement the commercial animation plan
  - Participation in the reflection and force proposal for the launch of new products and research new markets, in connection with our business and our management R & D management
  - Represent the company with customers, partners, and professionals; contribute to the development of the brand image of the company,
  - Sales promotion: Make sure the implementation of marketing actions of recruitment and retention for international markets.

• PHD international - Intern project manager in digital marketing

  BOULOGNE-BILLANCOURT 2013 - 2013 - Identify, understand and integrate the objectives of the advertiser for interactive communication strategy
  - Ensure the smooth running of campaigns in terms of:
                      - Quality interactive multimedia recommendation
                      - Quality trading buying space
  - Coordinate work teams
  - Optimize media investments
  - Coordination and monitoring available online and campaign management
  - Manage the financial tracking and billing interactive campaigns

• Societe marocaine du mobilier urbain - Web designer

  2013 - 2013 Brand development.
  Web site Design.
  Developing the web strategy.

• Property Solutions - Real estate consultant Intern

  2010 - 2011 Strategic Consulting, including business plan & sales strategy development. (Hotel development).
  Leadership, Management of small groups

Formations

• International University Of Monaco (Monaco)

  Monaco 2013 - 2014 Master in international marketing: digital marketing

• Université Al Akhawayn AUI (Ifrane)

  Ifrane 2007 - 2012 bachelor in engineering management science

Réseau

• Abdelilah SLIGHOUA

• Hania LAAROUSSI

• Jennifer GALHAUT

• Maria NADIFI

• Mouna SOUALI

• Najlae OUKHOUIA

• Pereira VICTOR

• Tazi DRISS

• Yasser SABIR