Menu

Thomas KERMARREC

NÎMES

En résumé

Bonjour,
Diplomé du master 2 "services en réseau" où j'ai acquis des compétences en marketing (stratégique et opérationnel), e-commerce (buzz marketing, marketing viral) et en management des réseaux autour des aspects stratégies, concurrence et innovation notamment dans le domaine des Technologies de l’Information et de la Communication.
j'ai réalisé mon stage de fin d'études au sein d'une société de marketing technologique où j'étais en charge du développement internet de la société. J'ai participé à l'élaboration de la stratégie web à adopter pour féderer une communauté sur internet.
En mars 2007, j'ai intégré l'équipe de Yahoo ! France en tant que web trafic analyst puis j'ai évolué au sein du département Finance Europe pour intégrer le siège de Yahoo! Europe en Suisse en Novembre 2009,.
J'ai poursuivi ensuite mon parcours digital au sein de HomeAway (Groupe Expedia) depuis 2011

tkermarrec2000@yahoo.fr

Domaines de compétences :
- Finance opérationnelle / contrôle de gestion, Prévision, Modelisation
- Définition de la stratégie commerciale et marketing
- Aide à la conception d'une stratégie Internet
- Etudes de marché, études stratégiques/concurrentielles sur le lancement de nouveaux services de nature TIC/numérique
- Positionnement concurrentiel dans les industries de réseaux et le secteur des TIC




http://granitic.univ-rennes1.fr/plaquette_M2SR.pdf

Mes compétences :
COMMERCE
E commerce
E-business
Ebusiness
Economie
Marketing
Marketing réseau
NTIC
Targeting
Telecom
Web

Entreprises

  • HomeAway - Senior Financial Analyst - Transactional

    NÎMES 2016 - maintenant - Sales/GAAP Revenue budgeting/forecasting & analysis for all Europe (10 Business Units) on all
    transactional business (Traveller Service Fee, Pay Per booking and Value Added Services) ~$100M
    - Global transactional Monetization and deferred revenue modelling
    -Identification and sizing of Risks & Opportunities as well as new products, strategy & business
    changes impacts
    - Weekly forecasting, reporting & Performance review meeting support on Traffic (Visits), Bookings
    (conversion) and sales & revenue.
    - Monthly reviews and variances analysis compared to plan and forecast in collaboration with
    accounting & Marketing Contribution analysis
    -Ad Hoc analysis / deep dives on Regional, Products mixes impacts in Europe, Marketing channel
    performance & Revenue recognition timing
  • HomeAway - Central Europe Financial Analyst

    NÎMES 2015 - 2016
  • HomeAway - FP&A Revenue Analyst

    NÎMES 2011 - 2013 - Sales/GAAP Revenue budgeting/forecasting & analysis for all EU (6 Business Units)
    - External Metrics reporting/analysis (ARPL)
    - Board report
  • Yahoo ! Europe - Senior Ops Finance Analyst / SMB EU & Expansion Markets.

    2009 - 2011 - Financial support for 3 Commercial Directors (~110heads) covering Search and Display
    products
    - Quarterly Sales Teams Goals setting & Account planning management for a $50M revenue line
    across the 5 major European markets and 15 expansion markets.
    - Weekly Revenue reporting & Forecasting with the implementation of detailed pipeline process
    - P&L management with monthly costs close review and headcount management
    - help Decision-Making with business case development
    - Productivity, Profitability analysis & Quarterly Business Reviews
    - Worked on Yahoo-Microsoft Search alliance
    - Monthly review of Agency Rebates and Reseller Commissions accrual based on revenue forecast
    - Management of 1person in India
  • Yahoo ! - Senior Ops Finance Analyst / Commissions Team Europe

    PARIS 2008 - 2009 - Administration of 12 different compensation plans (quarterly and half year plans) for European
    sales force (~350 sales reps) for Bonus calculation
    - Responsible for monthly Commissions Forecast for accrual
    - Design & Implementation of Weekly revenue achievement reporting by individual
    - Reporting simplification & automation and transfer of process to India (redaction of
    Standard Operating Procedures and training)
    - FR Biz Dev deals revenue tracking for invoicing process
    - Database management
  • Yahoo ! - Behavioral Targeting Analyst / Business Intelligence Team Southern Europe

    PARIS 2007 - 2008 - Key player in the initial launch of Yahoo!'s Behavioural Targeting platform in France in
    September 07 with Content categorization (keywords, web pages and ads)
    - Performance analysis (CTR) and optimization of launched BT categories
    - Collaboration to business case development for new categories to implement
    - Training of Italian & Spanish BT analysts
    - Weekly & monthly Business reporting (Search/Display reports) and Ad hoc analysis for the French market to provide business insights on Agencies/Advertisers and Categories
  • ITfacto - Intern in BtoB technologic marketing society

    2006 - 2006 - Internet Strategy (benchmarking, conception of new services)
    - Webmarketing (production of leads)
    - Google AdWords account management

Formations

Annuaire des membres :