Mes compétences :
Agroalimentaire
Marketing
Gestion de projet
Communication
Commercial
Merchandising
International
Relationnel
Management
Entreprises
Nestlé NESPRESSO
maintenant
Catalina France
- Key Account Director
Boulogne Billancourt2018 - maintenant
Catalina France
- Senior Key Account Manager
Boulogne Billancourt2016 - 2018
Catalina France
- Key Account Manager
Boulogne Billancourt2013 - 2016
Nespresso
- B2B Account Manager
2012 - 2013In the B2B Department, sales of premium coffee solutions (products, services, partnerships) in Paris.
Recruiting new customers (offices, luxurious retails, banks, consulting, administrations) in a strong competitive context.
Adding value to our customers.
Keeping growing our historic and best customers and Managing all my portfolio.
Special target on High Value Customers.
From National agreement frameworks: developping key-accounts locally.
Mensual, quarter and annual objectives.
Participation in brand Events.
Nespresso
- Merchandising Manager France
2011 - 2011 Coordination of the Merchandising campaigns in French Boutiques with the International Retail Communication Team:
6 main campaigns - Show windows and in-store.
Launch of Pixie machine, promotional campaign and special display:
Result: +140% on sales versus objectives.
Responsible of the visual identity of the brand:
Teams training and checking of the merchandising of the 23 Boutiques.
Development and implementation of Nespresso Boutique Pick-Up:
16 Boutiques & specific development for the Champs Elysées Flasgship.
Supervision of the new Boutiques’ installation:
3 openings: Paris Madeleine, Toulon and Orly.
Following and management of the Merchandising budget:
Elaboration of the Merchandising Plan Q3 Q4 2011 & 2012.
“MyEcolaboration” Nespresso Contest 2011:
2nd place and ecotrip with Mike Horn
Nespresso
- Marketing Assistant
2011 - 2011 Assist the Merchandising Manager in projects management.
Assist the PR & Sponsoring Manager in the event organization and sponsorship management.
L'Oréal
- International Marketing Coordinator Assistant - L'Oréal Paris
PARIS2009 - 2010 Zone coordination between Africa, Middle-East,
Latin America’s countries and the headquarter in Paris.
Analysis of sales, pricing, communication, U&A:
Provide strategic recommendations, choice of the products mix.
Development of country-specific strategic projects:
Development of Hair loss prevention range, pilot country Mexico.
Hydratation Hair care packaging artwork creation.