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Adeline MARTIN

LONDON

En résumé

Pas de description

Entreprises

  • OMD International - Account Manager

    2011 - maintenant - Manage & co-ordinate alignment of HP strategies & execution across the EMEA markets.
    - Review plans for strategic alignment and regional approval.
    - Present plans to regional clients and feedback to local markets where changes and amendments are required.
    - Plan/ buy pan Regional programs where relevant.
    - Liaise with creative agency to inform on plans and vice versa/ help ensure campaign integration.
    - Develop analysis for quarterly reviews.

  • Havas Digital - Chargée Média - Internet

    PUTEAUX 2008 - 2011 - Citroën
    - M6 Group (M6 Mobile By Orange, M6, W9, Teva,…)
    - Peugeot
    - Carrefour Group (Carrefour, Champion, Carrefour City, Carrefour online)
    o Pre campaign planning: Media recommendations, budget allocation & commercial
    negotiations with media owners to gain maximum added value for clients
    o Ongoing Campaign management: Operations, optimisations, reporting and
    reconciliation, financial dashboards and invoicing
    o Client management
    o Working on integrated campaigns
    o Introducing clients to new media: Unreleased video site skins, catch up TV,
    branded channels on YouTube, IPTV/ interactive TV, webradio & music on demand
    o Budget management
    o Managing various campaign objectives: Working on broad reach branding
    campaigns, traffic driving & Direct Response briefs

  • Havas Média - Chargée de Budget - Radio

    Suresnes 2008 - 2008 - Campaign management: Canal Sat and Canal +
    o Media planning, optimisation, reconciliation
    o Qualitative and quantitative rod, press review

Formations

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