PARIS
With 14 years experience in corporate and technology PR and communications, I have been dealing with SME's and large companies enhancing their brand awareness and reputation to their key publics (press, bloggers, analysts, clients, partners or investors) mainly in the IT/Internet/Telco, industrial and energy/smart grid field.
Specialties: Corporate, sustainable dev./CSR, BtoB and BtoC public relations and communications.
Both in-house and agency side for major brands: AT&T, BrainLab, Cisco, Completel, Cybertrust, D-Link, EMC, G9+ (French think tank), Intel, Lenovo, Maxdata, NetApp, One.Tel, QlikTech, Sendmail, Software AG, Sony Vidéo, T-Systems, etc.
• Definition and implementation of communications strategies (digital + influencers/analysts + media), in coordination with marketing departments and aligned with business objectives
• Definition and implementation of thought leadership programs for top management: development of messaging platforms + specific contents (by-lined, op-ed...), media training & regular dry run, interviews
• Change and sensitive issues management
• Project management: coordination of both European + International PR campaigns
• Internal communication
• Master of communication techniques: pitch, editing, events planning/organization
Mes compétences :
Community management
Telecom
Humanitaire
Relations presse
Communication
International
High tech
Relations publiques
Réseaux sociaux
Gestion de projet
