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Alina COCIUBA

Paris

En résumé

Mes compétences :
Customer Service
Knowledge of Photoshop Suite
Coordination of multiple projects
Oracle CRM
Commercial negociations

Entreprises

  • Pfizer - Assistant Marketing Manager

    Paris 2012 - maintenant • Working in a European team and managing the interactions between the various marketing teams in all the European countries.
    • Promotional material management: coordination and supervision of all the phases of fabrication of promotional materials for Prevenar 13 Adult & Paediatric alongside the product managers.
    • Organization and planning of product management team participation congress venues (such as ECCMID, ESPID, and ERS).
    • Monitoring, analysis and implementation of regular budgetary reportings and KPI. Proposed, put in place and follow up on the necessary corrective actions.

  • Pfizer - Advertising Coordinator

    Paris 2011 - 2012 • Collaboration with the product managers in the Specialty Care Business Unit to plan and anticipate their needs in terms of promotional materials.
    • Organization of RFPs and commercial negotiations with subcontracted marketing agencies and printing presses.
    • Coordination and supervision of all the phases of fabrication of promotional materials for the Specialty Care BU.
    • Budget management and ensuring planning milestones are met for the various promotional campaigns of the Specialty Care BU.

  • Pfizer - Marketing Assistant

    Paris 2010 - 2011 • Coordination of subcontractors and interfacing with the marketing teams for the elaboration of new contracts.
    • Creation and tracking of budget dashboards indicators (KPI) as well as planning the implementation of the key stages of marketing operations for the Specialty Care BU.

  • Pfizer - Promotional materials Coordinator

    Paris 2010 - 2010 • Management of promotional material stock levels available to the sales force.
    • Ensuring planning milestones are met and allocated budgets are not surpassed.
    • Creation of and follow-up of compliancy tenders for products as well as promotional material archiving.

  • HUITIEME-MONDE - Marketing Assistant

    2009 - 2009 • Creation of an e-commerce web-site allowing the company to present its product catalogue online and to be able to perform online sales of its products, in collaboration with the well-known Paris web-design company Web Excellence.
    • Conceptualization of a showcase website for Funkin Mixer, the flagship product of Huitième-Monde, who had exclusive distribution rights for France.
    • Management of a promotional campaign for Funkin Mixer for high end delicatessen shops such as Le Bon Marche, Dallayau, Fauchon, Hediard, Lenotre, Colette, Lafayette Gourmet.
    • Analysis of the competition landscape for the company’s products.

  • REMOTE PORTAL - Web-marketing Coordinator

    2007 - 2008 • Development of internal communication materials destined to aid the sales team with B2B engagements.
    • Setup of the Buzz / web-marketing campaign in order to promote the company’s product line to potential customers.
    • Development of customer relations.

  • APPIA COM - Viral Marketing Coordinator

    2006 - 2006 • The development of a market segment analysis to identify the primary competitors of the company and their weak points.
    • Creating and executing a viral marketing strategy to reach as many potential clients as possible in order to promote www.activa-langues.fr.
    • Creation of a press kit to be redistributed to specialized journalists .

Formations

  • ISCOM (Paris)

    Paris 2005 - 2010 Masters in Marketing and Communications

  • Universitatea De Vest (Timisoara)

    Timisoara 2003 - 2005 Prep-school in Consumer Psychology

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