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Audrey MEMBRILLA

SENS

En résumé

- Scientific and marketing specialisation
- Junior product manager (Global marketing department): launch of ophtalmological product (hospitals environment)
- Sales representative (V.I.E in Belgium)
- International Products manager: Photopheresis range

audrey.membrilla@hotmail.fr

Mes compétences :
Lancement de produits
Analyse concurrentielle
Ophtalmologie
Marketing
Brief créatif
Support marketing de la force de vente
StepOne
Microsoft Office
Internet

Entreprises

  • MacoPharma - International Products Manager

    2015 - maintenant - Management of 3 products
    - Sales analysis
    - Market analysis
    - Training of international sales reps & customers
    - Creation & implementation of marketing tools and product books (videos, leaflet, roll-up...)
    - Competitor monitoring
    - Organisation & participation to international congresses and symposiums

  • Laboratoire Terpan - Sales representative (V.I.E BELUX)

    GALLARDON 2013 - 2014 - Update of customers file
    - Multi-targets prospecting: hospitals, pharmacies, pharmaceutical distributors, associations ...
    - Sales development
    - Development of products referencing
    - Improvement of products visibility and brands of the company

  • LABORATOIRES THEA - Global Product Manager Junior

    CLERMONT FERRAND 2012 - 2012 Internship
    Launch of an ophtalmic produit (hospital environment)
    - Bibliography synthesis
    - Development of marketing tools: sales leaflet, product leaflet, nurse poster,..
    - Implementation of product extranet content
    - Monitoring of creation file
    - Budget following
    - Competitor monitoring
    - Market analysis

    Updating of existing ophtalmic products
    - Briefing of creation agency
    - Updating and creation of promotionnal tools: sales leaflet, brochure, dose leaflet
    - Updating of product extranet content

  • Groupe Panpharma - Co-tutored project of strategic study

    Luitré 2011 - 2012 Field study and marketing reflexion for the launch of a new injectable generic in hospitals
    - Establishing contact and face to face meeting with healthcare profesionnals
    - Market and environment analysis of the product
    - Writing of questionnaire and returns analysis
    - Assessment of product feasibility

  • Faculté des Sciences Gabriel - Research internship in UMR MSE

    2011 - 2011

Formations

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