Alyssa Ramla MAHDAOUI

En résumé

Entreprises

• Corred Conseil - Founder // Proofreader

  2015 - maintenant

• BiuTag - Co-founder

  2015 - 2015 #WomenEntrepreneur #NUMA #Schoolab #SupdePub #LeanStartUp #Brandstrat #BtoB

• Sopexa USA, NYC - Assistant Account Executive

  2014 - 2015 Independent marketing and communication agency operating across 43 countries - advocate, expand and develop strategic consulting, marketing strategy and activities which help brands and products succeed in their businesses.
  
  Worked on marketing campaigns in the US for 3 main accounts - Rhône Valley Wines (600K$), Wines of SouthWest France (250K$) and Wines of Roussillon (200K$):
  - managing promotion campaigns (social media, media buy, in-store promotions, trade and press fairs and events)
  - managing day-to-day client interaction (tasks and deliverables) and communication with suppliers and partners (coordination of all printing, marketing material, media and digital partners)
  - participating in successful pitch to wine clients, delivering presentations
  - financial administration/client budget oversight
  - writing reports, analyzing, interpreting and presenting results
  - delivering ideas and final products to clients for review
  
  Skills gained:
  - Understanding of a new market environment and requirements in marketing new and existing products
  - Understanding of marketing including product positioning, promotions and distribution
  - Event management
  - Autonomy, decision-making and ability to set priorities
  - Marketing products through a 360° campaign
  - Ability to work under pressure/tight deadlines
  - Analytical, organisational, interpersonal and numerical skills

• Free - Centrapel - Groupe Iliad - Copywriter / Proofreader

  Paris 2007 - maintenant One of the top French telecommunication companies, quadruple play service provider (broadband Internet access, television and home & mobile telephony).
  Specialized in Corporate Communication.
  Revised marketing and communication contents to guarantee a high writing quality.
  Developed content, wrote and updated communication, marketing, public relations, and advertising documents, on different media and digital communication tools.
  - Internal communication strategy: Corporate Social Responsibility projects, “Great Place to Work” seal process obtained in 2012, management strategy, business standard qualification (quality process, auditing and business certification, NF EN 15838 Standard), engagement and staff awareness, corporate culture, synthesis and research.
  - External communication strategy: press releases, social media, Websites, correspondence with institutions, ministries and associations, speaking notes.
  

• Media & Trad's - Proofreader / Rewriter

  2006 - 2007 Technical Translation Company.
  Specialized in technical areas (transportation, standards, patents, industrial computing).
  Developed writing expertise in French and English languages.
  

• AT4 SA - Junior Proofreader / Translator

  2003 - 2004 Translated and proofread technical documents.
  Guaranteed the highest quality of writing, specialized in technical areas.

• AT4 SA - Intern Proofreader / Translator

  2002 - 2002 Technical Translation Company.
  Trained to translate and proofread (from English and Spanish into French and
  French documents translated from English and Spanish).
  Created terminology glossaries and identified cognates on various specialized areas.
  

• Alstom - Bilingual Switchboard Agent

  Saint Ouen 2001 - 2001 Power Generation and Transmission, Transportation Group.
  Provided accurate and appropriate information in response to clients' inquiries.
  

Formations

• Sup De Pub - Inseec @Harrington College Of Design, Chicago (Chicago)

  Chicago 2013 - 2014 MBA in Brand Strategy & Design
  
  Top French Advertising College Sup de Pub Paris / INSEEC Business School, in collaboration with the Harrington College of Design, Chicago, Illinois
  Specialized in Brand Strategy & Management
  Coursework in Visual Rhetoric, Communication Design Theory, Web Design, Management, American Advertising Culture
  
  

• Centre D'Écriture Et De Communication

  Paris 2007 - 2008 Professional Diploma in Proofreading
  
  Training courses on French language proofreading techniques
  Mastering French spelling, grammar, syntax, style and typography rules
  

• Université Paris Ouest Nanterre La Defense

  Nanterre 2005 - 2006 Master of Arts
  
  Thesis in English: The Tobacco Show: From Advertising to Brand Plugging, 19/20, 72p
  Thesis in Spanish: La Cruz Roja Española : Frente a un mundo en emergencia (Spanish Red Cross: Facing a Distressed World), 15/20, 30p
  Thesis in Economics: L’eau en bouteille : véritable envol économique ou grand embouteillage ? (Bottled waters: real economical takeoff or commercial bottlenecking?) 15/20, 70p
  

• Université Paris Dauphine - ESIT

  Paris 2003 - 2004 Bachelor of Arts
  
  Degree not validated (one-year coursework)
  Theory and research in Translation (French, English)
  

• Université Paris Ouest Nanterre La Defense

  Nanterre 2002 - 2003 Bachelor's Degree
  
  Coursework in American and English Civilization, Economics, Law, Marketing and Communication

• Saint-James High School

  Neuilly Sur Seine 1998 - 1999 Baccalauréat (General High School Diploma)

Réseau

• Alexis GARABEDIAN

• Angélique BERGE

• Dominique PIPON

• Fanny MORAND

• Juliette DUCROT

• Marie AHOUANTO

• Marina DORIER

• Marion SÉCULA

• Philippe CATTELAT

• Samira MAHDWIK