Mes compétences :
Evénementiel
Marketing opérationnel
Trade marketing
Retail marketing
Entreprises
Cartier
- Retail Coordinator
Paris2013 - maintenant• Main contact for the internal Boutiques’ network regarding their various requests and needs. Secure proper communication and information with Boutique staff and organizational Retail Department
• Uniforms orders throughout internal network: dispatch per boutique, stock follow-up and management of the annual budget
• Management of the local stationery’s production according to the International guidelines and insure the homogeneity of the items (invoice paper, business cards, letter head, compliment cards…)
• Provide daily, weekly and monthly sales analysis and reports for Retail Management (Sales & traffic reports per boutiques, set monthly Boutique’s targets and follow-up of the achievement)
• Follow-up and coordination with the Legal Department in Switzerland regarding all the contracts of new suppliers for the Boutique network
• Coordination with Legal Department and Mall Managements regarding the boutique leases renewals
• Organization of the monthly Retail gatherings events (presentation, invitations, meeting room booking, F&B…)
• Leading the organization of the annual Cartier Seminar for internal & external retail network
TechnoMarine
- Marketing Projects Manager
Genève2009 - 2012• In charge of Trade Marketing items for the POS: development and update of POS Materials (displays, packaging, printed materials, promotional items)
• Management of the orders and forecasts and coordination with Sales Department for identification of market needs
• Production and deliveries follow-up (quality, costs and deadline)
• Management of the stock of the existing items
• Development of the suppliers network
• Development of the Merchandising guidelines for the brand and insure their proper use
• Set up of the VM themes according to the product offer
• Proposition of the windows animation concepts and visuals in collaboration with the Sales and Products Development Departments (development, production and guidelines elaboration)
• Follow-up of the offers, quotations and invoices of the suppliers
• Brief and follow-up with the agencies
• Coordination with agencies, distributors and manufacturers for Shop-in-shops & Corners projects
• Leading the organization for Baselworld International Watch & Jewelry fair for the brand: booth & design construction, administrative duties with the fair, staff recruitment & training, windows concepts & installation, coordination of all the items on the booth, budget management
• Brand support for various events organization
• Management and coordination of watches shootings for Marketing & Communication tools
TechnoMarine
- Marketing Assistant
Genève2008 - 2009• Coordinator for the development of the POS Materials including the production of printed materials
• Daily support to the Communication/PR department : press clippings management (for Switzerland and International), update and refreshment of the website
• Benchmark: Competitive analysis (products & brand) and development of a competitor database
• Achievement of strategic marketing tools (mappings, moodboards, product info sheets)
Dinh Van
- Commercial & Marketing Assistant
2008 - 2008• Commercial & administrative management (orders & special orders, customer service) for the retailers & franchisees network
• Marketing: sales staff training, visual merchandising, incentives
• Support for various events organization (show room)
Prestigium.com
- Communication Assistant / Press agent
2007 - 2007• Complete accomplishment of the new Design catalog – Update of the 4 catalogs Fashion, Design, Jewellery & Watches – Shootings management
• Public Relations actions - Luxury Customers’ Prospection
• Support for press conferences organization
• Competitive Analysis
