Paris2013 - 2014Head of CRM and product analytics for Europe. Team of 6 analysts
Following internal reorg, Head of Product, Web, Merchandising analytics for North America and Europe. Team of 15 analysts
The Boston Consulting Group
- Project Leader
Paris2011 - 2013Member of the pricing and analytical marketing practice for B2C companies.
Acted as both project leader on key projects and as expert upon client's or internal request. Heavily involved in selling process as expert.
2010 - 2011Start-up experience in the travel & tourism industry on the web
- Strategy Consultant
Paris2004 - 2010From Analyst to Manager (managing large projects 2+M€, up to 8 consultants)
18 months expatriation in Dubai to the newly opened office
Main focus :
- Customer value management, base marketing, CRM
- Pricing in B2C
- Growth strategy, due diligence
- Sales and distribution
- Digital transformation program