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Medtronic
- Therapy & Market Development Manager
Boulogne-Billancourt
2014 - maintenant
Insulin pump & Type 2 diabetes
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Medtronic
- Product Manager - Diabetes Division
Boulogne-Billancourt
2013 - 2014
■ Project leader of an innovative business development strategy focusing on Type 2 Diabetes market. In collaboration with international KOL and Global Marketing Team, from market research, strategy design, field pilot, sales force training to full launch.
Key achievements: insulin pumps sales growth in T2; increased therapy awareness for HCP, Distributors and Medtronic Sales Team.
■ Organized the main National Diabetes Technology Symposium to promote CSII & CGM therapy development in France and reinforce Medtronic’s leadership position in Diabetes Technology. 200k€ budget, 250+ HCP, KOL, Patient Associations and Distributors attending. Results: increased therapy adoption and CGM sales growth.
■ Digital Marketing Expert: leader of web strategy including launch with main French Diabetes Patient Association of the first Online Patient Community for CSII. Implemented Search Engine Optimization actions and web advertising campaigns (+39% in traffic).
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Medtronic France
- Junior Product Manager - Diabetes Division
Boulogne-Billancourt
2011 - 2013
■ Product lines : insulin pumps, consumables, CGM devices and glucose sensors.
■ Developed and implemented strategy and action plans for therapy development and market share gain in line with budget, timings and WECAN Strategy.
■ Conducted sales calls & hospital staff meetings with sales reps to promote Medtronic Products and CSII & CGM therapy adoption.
■ Provided product training, technical support and troubleshooting to HCP, Distributors and Patients.
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Amgen
- Business Analyst
PARIS
2011 - 2011
Key Account Management department :
- daily and monthly sales follow-up
- developped a tool to manage KAM actions plans : plans, follow-up, budgets
- adhoc analysis and reporting on sales, shipments, VIP customers, logistical optimization
- developped tools to follow sales and stocks from wholesalers
- testing and reporting of a new tool to manage internal sales
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Sanofi Aventis Headquarters Paris
- Marketing - Promotional Excellence & Innovation
2010 - 2010
- supervised the organization of a main international event (budget 1M€, 1000 guests from 94 countries + top management, 94% of highly satisfied guests.)
- worked on the “Innovation Board” to build a new and worldwide Innovation Process within the company.
- research on current Megatrends : identification of their impacts on health industry for Innovation Process.
- conducted marketing research on Customer Loyalty in order to build and update marketing tools for affiliates.
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EA Worldwide Acquisitions - London
- Marketing and Sales
2009 - 2009
- trainee : project management (Organization of a marketing campaign for cosmetic products).
- advanced within the company : started as a sales rep, ended as a project manager in charge of 6 people.
- trained a total of 11 new trainees on sales, marketing and project management.
- received highest mark for placement in 2009.
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Aditec / Impul'C
- Marketing & BtoB Sales
2008 - 2008
- marketing trainee, then hired for 3 months: organization of a product launch.
- developed and implemented a marketing strategy for a new product (an innovative tool designed for pharmacies and drugstores to improve their communication on OTC, health and dermocosmetic products).
- managed the promotion plan (advertising, mailing, e-mailing and sales literature) and B2B-customer relations.
