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Arthur DEJARDIN

Levallois-Perret

En résumé

I am an aspiring marketer with a passion for entrepreneurship and entertainment business.

EX BRAND MANAGER ASSISTANT @ACTIVISION BLIZZARD
EX BRAND MANAGER ASSISTANT @UBISOFT EMEA

I had the chance to work and learn with incredibly talented people as a brand manager assistant and helped these games hit the market:
- Splinter Cell Blacklist
- Call of Duty Advanced Warfare
- Destiny
- Skylanders Trap Team

“If you’re the smartest person in the room, you’re in the wrong room.”

Mes compétences :
Online Advertising
Brand management
Ruby on Rails
Adobe Illustrator
Adwords
Google analytics
HTML 5
Adobe Photoshop
SEA
SEO

Entreprises

  • Activision Blizzard - Brand Manager Assistant

    Levallois-Perret 2014 - 2015 I worked on:
    Call of Duty Advanced Warfare
    Destiny
    Skylanders Trap Team

    JOB OVERVIEW
    Execution of marketing plan : positioning, creative and advertising strategy, media strategy and planning, PR strategy, retail strategy and sales.

    SOME OF MY MISSIONS
    - Coordinate partnership activities with first and third party partners
    - Analyse results of media and trade marketing campaigns and deliver recommendations
    - Track and analyze product sell-through and pre-order performance weekly and propose actions
    - Creation and localization of promotional tools (web, TV, print)
    - Coordinate events (DLC events, launch events, Paris Games Week) and deliver analysis
    - Assist with trade marketing strategy and execution
    - Give product demonstration to retailers and partners

  • Ubisoft Entertainment - Brand Manager Assistant

    Rennes 2013 - 2013 Worked on
    Splinter Cell Blacklist (1.5M copies sold WW)
    Far Cry 3 (3.8M copies sold EMEA)
    ZombiU (650k copies sold WW)

    JOB OVERVIEW
    Complex Transversal Project Management, across internal and external teams, to elaborate, present and execute international marketing strategies regarding PR, Media, Retail, Digital.

    SOME OF MY MISSIONS
    • Coordination of launching periods with subsidiaries, US teams and development studios.
    • Elaboration and active participation in producing and promoting an experential innovative website
    • Elaboration of Twitch live streams backed with media campaigns
    • Handling of localization of a 100-page comic book in 8 languages
    • Handling of localization and adaptation of game packaging (150+ Skus).
    • Creation of specific/standardized assets for local marketing teams.
    • Participation in designing packaging, collector's edition's content, back of packs (20 different Skus).
    • Management of partnerships with first and third parties partners (Microsoft, SONY, Nintendo, Nvidia)
    • Elaboration of post-mortem reports regarding the marketing campaign and overall sales performance.

  • KelBillet.com - Marketing Assistant

    2011 - 2012

Formations

Réseau

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