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Ubisoft Production Internationale
- International Product Manager
2012 - maintenant
-Analytic role:
Sales and market trends analysis in order to emerge new business opportunities in terms of new product offer, existing product range improvement, marketing strategies.
-Strategic role:
Active participation into the decision-making process to determine the strategic orientation of new products: name, features, product pitch, consumer target, etc.
-Operational role:
Creative assets development for operational teams supported by Production teams in the development studios (privileged link between Production and Distribution)
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Electronic Arts Publishing France
- Assistante Chef de Produit
2010 - 2011
Active participation into the products’ launch campaigns: briefs creation to develop TV spots, printed advertisements, websites’ banners, websites’ home covering, etc.; dealing the proper assets’ implementation with the different media supports
-Implementation of partnerships with complementary brands to co-promote our brands and products (The Sims™ 3, Harry Potter, MySims™, etc.)
- Sweepstakes organization, mainly on online platforms and negotiation of the terms of contract (game mechanics, duration, rewards, etc.)
- Public fairs, press and fan days organization in order to present the games in preview: stand development (creation, necessary data gathering, assembly), reception and care of guests
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