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Aurore BERARDI

Issy-les-Moulineaux.

En résumé

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Entreprises

  • Microsoft - Solution Sales Specialist

    Issy-les-Moulineaux. 2014 - maintenant
  • Qbrick (TDF Group) - Sales Executive

    2012 - 2014 In charge of the creation and the deployment of Qbrick´s activity in France.

    Qbrick - headquartered in Sweden - is Europe’s leading Web TV and Mobile TV supplier and is owned by TDF Group, one of Europe’s leading media and telecommunications companies with headquarters in Paris, France.

    - Definition of the Qbrick strategy in alignement with the TDF Media Services strategy
    - Definition of the Busines Model
    - Definition of the Go to Market strategy
    - Looking for strategic partners
    - Creation of marketing tools and definition of the communication plan
    - Working as part of a european team (Sweden, Norway, Denmark, Germany, Poland, and Spain) and in an international setting, travelling and participating in the main international video events (such as IBC in Amsterdam)

    Challenge: Launching the Qbrick activity in France while taking into account the insertion and alignement of Qbrick as a key part of the TDF Media Services strategy and value chain
  • Miami Habitat (Florida, US) - Marketing

    2011 - 2011 Marketing in a real estate agency specialized in vacation rental.
    o Improvement of the visibility and the attractiveness by updating and highlighting the online advertisements
    o Marketing campaign to promote special offers in order to boost the business in low season
    o Suggestion to the CEO to create a communication support (Photoshop) for a contest in order to increase the number of Facebook fans.

  • Frontware International Co.,LTD (Bangkok, Thailand) - Project Management

    2011 - 2011 Frontware International offers software development services.
    Main customers: GENERALI BELGIUM, LMG Belgium, Software Engineering Services, Srithai Marketing
    Since a couple of months, Frontware has launched a new activity: the OpenERP integration in Thailand, estimated to USD 300, 000 for the first year.
    o Creating the entire sales process for 8 employees (3 salesperson and the OpenERP team)
    o Making an internal document explaining how OpenERP works and how to configure it
    o Support to the strategic partnership negotiation with OpenERP.com to get the Ready membership level (USD 10,000) which will provide trainings, supports and access to leads.

    Impact of my actions: Created a new business and the business model associated with it.
  • Kerensen Consulting and Telecom Business School - Winner of the Cloud Computing challenge

    2011 - 2012 Oct-Jan: Project on the cloud computing in collaboration with Keresen consulting: Creation of a “white paper” about cloud enterprise and social network.
    Team composed of 3 engineers and 3 managers.
    Tasks: analysis, researches, interviews, writing. Interviews conducted included the CEO of Jamespot http://www.jamespot.com/ and Imed boughzala, PhD, Lecturer-Researcher-Consultant in Knowledge management and Collaboration Engineering.

    Objective: Give a state of the art of the current landscape and a new vision on the perspectives.

    Result: Winner of this competition and publication of the white paper.
  • Challenge projets d’entreprendre 2010 -Télécom Management SudParis - CSO-Entrepreneurial skills

    2010 - 2011 Strategic Chief Strategy Officer (CSO) in a team of 6 plus 3 interns. Participated at the “Challenge d'entreprendre”, a company creation contest, where we finished finalist. Bloomster's ambition is to allow anyone to invest in a start-up starting from 1€. http://bloomster.fr/

    Impact of my actions: My creativity and will to discrupt an industry offered the company strong visibility and quality partners (www.mycodage.com or www.multeegaming.com )
  • Alcatel-Lucent - EMEA Business Development

    Paris 2010 - 2011 Business development and operational marketing for the EMEA region.
    o Responsible of the opportunities follow-up for the Network System Integration (NSI) department
    o Preparation of the opportunities follow-up meeting supports
    o Set-up of the success stories database
    o Implementation of the know-how Transfer Program meant for 200 managers. The objective was to re-inject the NSI know how at all sale stages and to share the NSI competences between the customer units.

    Impact of my actions: Changed the way Alcatel-Lucent works and collaborates around new projects using the company’s wealth of experience allocating the right resources to the right opportunities.
  • Crédit Agricole - Chief Marketing Assistant at Credit Agricole

    Montrouge 2009 - 2009 Credit Agricole is a retail bank, leader in Europe, where I worked in the savings department
    o Analysis of the impacts of the 2009 savings campaign
    o Analysis of the opening of savings accounts.
  • Classical Ballet of Marseilles - Dancer

    1995 - 2004 Classical dancer during 9 years at the Classical Ballet of Marseilles, managed by Rolland Petit and then Pietragalla, which forms professional dancers. It is one the most prestigious ballet schools in France.
    Shows: More than 10 performances including Romeo & Juliette with the Ballet of Marseilles.

Formations

  • Telecom Ecole De Management

    Evry 2008 - 2012 Master in IT Management

    Master at Telecom Business School. Business School specialized in ICT (former INT)
    Accreditation AMBA and AACSB
    Takes part of the Mines Telecom institute.

    Management, Marketing, Sales, IT, Project Management, Strategy, Collaboration, Law, Economics, Finance
    Specialization in IT Management: IT consulting, business process reengineering, Project management, collaboration, PMO, cloud computing
  • Lycée Saint Charles

    Marseille 2006 - 2008 Economie

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