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Camille TIERS

Paris

En résumé

Mes compétences :
Marketing

Entreprises

  • Estee Lauder - Online Coordinator

    Paris 2013 - maintenant Corporate function to the brands:
    Estée Lauder, Aveda, Tom Ford Beauty, Bumble and bumble

    Planification, direction, and coordination between Affiliate / Brand online activities to ensure project goals as well as divisional objectives are accomplished within the guidelines and funding parameters

     Development of objectives and priorities based on Regional Brand digital marketing & e-commerce objectives.

     Clear communication plans with major Regional & Affiliate stakeholders to ensure alignment and awareness of ongoing activities.

     Management and front-end development of assets & production between Global team and local agencies.

     Coordination with Technical team and 3rd Party Partners on project requirements & specifications for development.

     Direction and coordination between all relevant groups (Affiliate/Brand/Partner) to ensure clear understanding of project objectives, timelines and deliverables.

  • Estee Lauder - Marketing Analyst

    Paris 2012 - 2012 In charge of defining Estée Lauder and Tom Ford Beauty EMEA marketing strategy, following up its implementation, and analyzing results in the 19 countries of the region
     Follow-up of the brand activity (sell-in and sell-out results), competition review (NPD reports, European Forecasts), definition of priorities in the marketing calendar
     Makeup category and Tom Ford Brand support
     Collaboration with product development teams to develop specific products for EMEA
     Digital consumer engagement: follow up of digital assets development, elaboration of the digital strategy for the region, and analysis of the results in terms of recruitment and loyalty enhancement.
     Participation in building strategic business cases for the brand mid-term development
     Creation of an internal newsletter to share the EMEA region’s best practices
     Daily contact with EMEA subsidiaries and US headquarters
     Management of one intern on specific projects

  • Beiersdorf - NIVEA - Chef de produit Junior

    PARIS 2011 - 2011  Product development, follow up and sales support tools creation (Merchandising, Web marketing, PHILIPS partnership, in-store animation campaigns, sampling, discounts)
     Participation to the elaboration of 2012 marketing action plan / Panels, market and competition analysis
     Preparation and presentation of innovation reviews at customers’ (Auchan, Carrefour, Système U, Monoprix, GALEC and Géant Casino).

  • Stanley Works Black & Decker - Assistante Marketing

    2009 - 2010 - Elaboration des outils de supports à la vente et du discours commercial.
    - Réalisation de présentations commerciales et des promotions pour clients.
    - Analyse Stratégique et marketing d’une famille de produits.
    - Appui général au département marketing.
    - Appui général Key Account Management.

  • ViewOnTV - Assistante Commerciale

    2008 - 2008 - Prospection et suivi des clients (envoi de propositions, rendez vous, contrats).
    - Constitution d’une base de données clients et prospects.
    - Aide à la réalisation des prestations lors d’AG, de conférences.

  • ONG Conseil - Recruteur de donateurs

    PARIS 2007 - 2007 Recruteur de donateurs dans la rue pour les ONG "Action Contre la Faim" et "Handicap Internationnal": prospection sur le terrain pour recruter des signatures de contrats de dons mensuels.

  • Du Pareil Au Même - Vendeuse en CDD à temps partiel

    MASSY 2007 - 2007 Accueil Clients et Vente

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