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Camille ZANETTE

SAN FRANCISCO

En résumé

Dynamic and ambitious professional, experienced in marketing, campaign management, brand development, public and client relations, communications, sales and event management supported by outstanding academic, athletic achievements and a real passion for wine and its people.

Mes compétences :
Marketing
Public relations
Business Development
team player
design and implementation of effective marketing s
brand development
Microsoft Word
Microsoft Publisher
Microsoft PowerPoint
Microsoft FrontPage
Microsoft Excel
Microsoft DOS
Microsoft Access
Merchandising
Macromedia Dreamweaver
Led development
Branding
Adobe Photoshop
Adobe Indesign
Adobe Illustrator
Account Management

Entreprises

  • Constellation Brands - International Sales & Marketing Operation Manager - Asia

    2013 - maintenant My role encompasses a broad range of responsibilities for Asia including strategic marketing, sales support, winemaker training and hospitality market programs and portfolio management.

    • Works with the entire Constellation Brands wine and spirit portfolio (100+ brands) with a focus on our luxury brands and various New product development projects.
    • Developed strong partnerships with hundreds of authorized distributors throughout Asia.
    • Led enhancement of CBI's systems and ways to do business globally
  • Champagne Devaux - U.S. Brand Ambassador - Export Manager

    2011 - 2013 •Responsible for brand development, marketing and public relations for the US market
    •Developed and managed marketing campaigns for the brand including the assessment of market trends to support the creation of innovative campaigns
    •Managed all the US social media channels to promote the brand
    •Created strategic partnerships with luxury brands, governmental organizations and big corporations
    •Led expansion efforts of the brand for the entire U.S. market and Canada by driving marketing strategies and developing new distribution channels
    •Efforts to date have resulted in 450% growth in sales, significant brand awareness and creation of new partnerships with importer-distributors in several states
    •Coached a team of all 15 Sales Representatives of California importer-distributor (Adventures in Wine)
  • Red & White International Pte Ltd - Marketing Coordinator

    2010 - 2011 Red & White International Pte Ltd Asia, Singapore
    * Increased brand awareness through marketing campaigns, events and other promotional activities which have resulted in over 25% sales growth in 3 months
    * Grew account base for Quarto Brand from zero to 50+ new customer accounts resulting in an annualized revenue stream of $200K
    * Negotiated and established a new distribution channel into Southeast Asia for over 15 wine brands from France, Italy, Spain, New Zealand, Australia, Argentina, Chile and the USA
  • Hermitage Wines - Marketing Executive

    2009 - 2010 * Increased brand awareness through strategic marketing campaigns, events and other promotional activities which have resulted in over 30% sales growth
    * Optimized product visibility and sales through strategic merchandising and product placement planning in retail stores
  • French Embassy - Cultural Affairs & Film Marketing Associate

    2008 - 2009 Department of Cultural Affairs & Film Marketing Associate, French Embassy, Singapore * Increased the visibility of French culture through the press, media, academia and venues such as theater, art, music and education
    * Grew business sponsorship and attracted French companies to the Singapore market

Formations

  • Wee Kim Wee School (Singapour)

    Singapour 2007 - 2008 Master Degree

    Bachelor & Master Degree in Information and Communication, focused on Marketing Information and Communication, NTU,
  • Université Toulouse 3 Paul Sabatier

    Toulouse 2005 - 2007 Diplôme Universitaire Technologique

    IUT Information-Communication Paul-Sabatier, Toulouse, France
    Specialization Diploma: Information Management and Documentation in the organizations
  • Institute Of Political Sciences

    Toulouse 2004 - 2005 IEP

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