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Caroline BERGER

Paris

En résumé

➢ Over 3 years of experience in marketing and sales
➢ Economic & strategic analysis competency
➢ Perform well under pressure in a changing environment
➢ Demonstrate ability to prioritize, to multi-task and to meet deadlines
➢ Co-operative team member working independently
➢ Able to develop, maintain and strengthen business relationships with clients & network
➢ Reliable, open-minded, self-motivated and dedicated to customer satisfaction
➢ Specialized in IT sector: Electronics, Telecommunications, Software, Digital media, Video games


Mes compétences :
Conseil
Télécommunication
Communication
Marketing
Relation clientèle
International
Gestion de projet
Technologies
Gestion du changement

Entreprises

  • Ubifrance - Trade Advisor Information & Communication Technologies - Services

    Paris 2011 - maintenant ➢ Supported French IT companies business development activities in North America from market strategy until implementation:
    • Prospected and evaluated the ability of the French company to export
    • Advised French customers regarding their commercial & potential marketing strategies on the local market
    • Conducted market studies and reports of the American ICT sectors
    • Organized B2B meetings and followed companies in the field
    • Managed implementation missions with meetings of local experts in real estate, legal, finance and HR
    • Monitored French financial requests for export: Sidex, Innovex, Coface, Oséo, OFQJ (Office Franco-Québécois de la Jeunesse)
    • Assisted HR needs of French companies
    • Developed and maintained a strong network of experts/leaders and professional organizations within IT industry in North America
    • Analyzed the satisfaction and follow up of French exporters strategy

    ➢ Organized business events in North America:
    • Created collective trade events and promotional actions (ex: pavilion at Oscon Open Source Convention: www.consulfrance-vancouver.org/7-French-businesses-will-be)
    • Managed budget and providers
    • Organized B2B meetings for French companies with potential American partners
    • Promoted Ubifrance services to the French and American companies

    ➢ Respected quality standards in Ubifrance commercial services: wrote operative methods

    ➢ Fulfilled 126% of objectives in 2012

  • Computer Sciences Corporation - Consultant

    2010 - 2011 ➢ PSA - Peugeot Citroën Automotive Company:

    • Launched a multibrand offer of diagnostic (spare parts catalog software):
    - Studied opportunity:
    Analyzed the needs of the PSA network through the creation of a Sphinx online survey
    Benchmarked after sales offers of the automotive industry
    Wrote up recommendations
    - Developed offer in more than 3000 service locations in Europe:
    Wrote up business plan and specifications in order to prepare answers to an RFP
    Managed specification workshops concerning after sales offers
    • Directed change Management on the development of offer related management software:
    - Described tool ergonomics
    - Searched software errors and improved computer titles
    - Wrote up recommendations for developers team
    • Created and presented flow chart: tasks processus in PSA aftermarket department (Business Processus Management - ARIS software)

    ➢ FNAC cultural products distribution chain stores, SFR phone operator, La Poste postal service: Participated actively in business proposals

  • SFR - Service Quality Assistant

    2009 - 2009 ➢ Analyzed stores performance, developed action plans
    ➢ Implemented in-store management tools of reception and wait-time control
    ➢ Monitored and improved 80 SFR stores quality: field survey, training, consultancy
    ➢ Released a budget of 100,000 euros to improve service quality in France

Formations

  • Ecole De Management De Lyon (Ecully)

    Ecully 2008 - 2009 Master’s degree

  • ECOLE SUPERIEURE DE COMMERCE EXTERIEUR (Courbevoie)

    Courbevoie 2004 - 2008 Bachelor’s degree

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