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Caroline RONZAUD

LAUSANNE

En résumé

From research in life sciences… to biomedical marketing & communication.

As Business Development Manager at Vivactis Switzerland, I focus on the prospection strategy and coordination of the business development and promotion of the Swiss affiliate of Vivactis Group. I am also responsible for managing projects for our customers in life sciences and healthcare, with a focus on brand positioning & markcom strategies, biomedical marketing/com, scientific writing, medical education, and direct-to-patient communication. In parallel, I teach basics of biomedical branding and markcom to bachelor and master students in life sciences (external lecturer).

I hold a PhD in life sciences, a master’s degree in biotechnology, and worked as a researcher for more than 10 years in the field of genetic engineering and human physiology.

Mes compétences :
Biology
Communication
Management
Molecular biology
Physiology
Scientific communication
Teaching
Project Management
Medical marketing
Brand strategy
Santé
Rédaction
Business strategy
Branding

Entreprises

  • Vivactis Switzerland SA (part of Vivactis Group) - Business Development Manager & Scientific Project Leader

    2017 - maintenant As Business Development Manager:
    - Identify business opportunities & prospect for potential new clients
    - Define organizational strategic goals
    - Competitive and market intelligence
    - Work with internal team to increase sales opportunity
    - External communication strategy & development of promotional material

    WORKING LANGUAGES: English & French

  • Vivactis Switzerland SA (part of Vivactis Group) - Scientific Project Manager

    2013 - maintenant - Brand positioning & markcom strategy
    - Biomedical marketing/com & scientific writing
    - Medical education
    - Direct-to-patient communication

    WORKING LANGUAGES: English + French (occasionally: German)

  • Various life science magazines and websites - Scientific Writer (freelance)

    2013 - maintenant Writing of scientific mainstream articles, press releases, news, and professor profiles for various science magazines and websites

    MAIN ACHIEVEMENTS (partial list):
    - Horizons magazine n°99, 2013 (Swiss National Science Foundation): “Des neurones mis en quarantaine”
    - Horizons magazine n°98, 2013 (Swiss National Science Foundation): “Un cœur capable de se régénérer”
    - Planète-Santé magazine, Sep. 2013 (Ed. Médecine & Hygiène): “Le curcuma: une nouvelle voie dans la prévention du diabète”
    - FBM web page, Jan. 2014 (Faculty of Biology and Medicine, Lausanne University UNIL / Vaud Hospital CHUV): “La subtile et délicate naissance d’une racine”

    WORKING LANGUAGE: French

  • Health Sciences e-Training Foundation (HSeT) - Scientific Coordinator

    2013 - 2013 - Writing of scientific/medical content for the Swiss NCCR kidney e-learning platform
    - Coordination of the scientific and technical partners

  • UNIL, Lausanne, Switzerland - Research Scientist / Postdoc in Physiology

    2008 - 2013 Scientific research project management in the field of hypertension, kidney diseases and nuclear receptors (in vivo and in vitro research models)

    MAIN ACHIEVEMENTS:
    - 3 first-author papers, 3 co-author papers
    - Invited speaker at 2 international congresses and 3 local seminars
    - Poster presentation at 9 international and national congresses
    - 2 lectures at the Lausanne Medicine Faculty, 15 courses at the Biology faculty, 2 practical courses
    - Supervision, teaching and training of 4 students and 2 technicians
    - Member of 2 Master’s thesis committees / Evaluation and corrections of exams
    - Launching and coordination of scientific collaborations
    - Launching of the use of in vivo models in the lab
    - Development of novel in vivo research models

    WORKING LANGUAGES: English + French

Formations

  • DKFZ- German Cancer Research Center (Heidelberg)

    Heidelberg 2002 - 2007 PhD in Life Sciences

    MAIN ACHIEVEMENTS:
    - Development of 2 knockout mouse models
    - Identification of nuclear receptor’s target genes
    - 2 first-author papers, 1 co-author paper
    - Invited speaker at 1 international congress + 4 collaboration seminars
    - Poster presentation at 2 international congresses
    - Launching and coordination of scientific collaborations.

    WORKING LANGUAGES: English + German

  • ENSTBB (Ecole Nationale Supérieure De Technologie Des Biomolécules De Bordeaux)

    Bordeaux 1999 - 2002 Master's Degree / Engineer in Biotechnology

    Honours, first place.
    Pharma-industry experience:
    - LION BIOSCIENCE AG, Drug Discovery Dpt, Heidelberg, Germany (now Phenex Pharmaceuticals AG, Ludwigshafen, Germany) (6-mo internship)
    - AVENTIS PHARMA, Core Research Function, Romainville, France (6-wk internship)
    - INRA, Cellular and Molecular Biology Unit, Jouy-en-Josas, France (5-wk internship)

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