SAINT-MANDÉ
Since joining Added value in 2002, I've led major international segmentation, brand positioning, trend and retail strategy projects using my qualitative/quantitative and marketing skills to inform strategic recommandations. My favourite playgrounds and field of expertise are around Air transportation (airports and airlines), luxury, BtoB strategy and services.
At AVFrance, I am heading the Cultural Insight Department - looking at trends, cultural specificities and expert insight bringing a fresh and forward looking POV for our clients
Mes compétences :
Animation de réunions
Art of simplicity
Analytical/Research Skills
Stratégie marketing
Pas de formation renseignée
