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Celine FRAISSE (DI SAVONITTO)

PARIS

En résumé

Creating conversations between brands & consumers through digital and experiential

/// STRATEGIC RECOMMENDATIONS
Optimization & Implementation of the digital ecosystem.
Development of Social Media strategy.
Implementation of e-CRM, s-CRM, SEO, SEM strategy.

/// PROJECT MANAGEMENT
Ability to plan, organize and manage resources to complete project goals and objectives.
Identifies in advance potential risks and their solutions.
Defines and manages processes, roles and responsibilities of all parties involved.
Websites & Mobile webdesign & development application (ergonomics, storyboarding, UX, ...)
Social media monitoring and optimization (Facebook, Twitter, Pinterest, Instagram, Blogging).
Mediatization : digital campaigns, paid post campaigns, display campaigns.
Graphic standards & visual identity management.

/// TECHNICAL TOOLS
Definition of ergonomics and user experience UIX
Creation of web site trees.
Writing of technical specifications.
Creation of tagging plan and log table.
Web sites testing.

/// TECHNICAL SKILLS
Wireframing: Axure, Balsamiq
Photoshop, Illustrator, Indesign, Dreamweaver
CMS: Wordpress, Drupal, Joomla
HTML / CSS / PHP / MySQL / JS

Mes compétences :
Social Media Strategist
Digital strategy
Website & Mobile
Chef de projet web

Entreprises

  • Newsbridge - COO

    2017 - maintenant We help broadcasters shorten their production process and value their content with better indexation, using ground breaking tech.
  • LAFOURMi - Head of Digital

    BOSGOUET 2016 - 2017
  • Havas Sports & Entertainment - Directrice de projet Digital & Social Media

    2014 - 2016
  • Havas Sports & Entertainment - Senior Digital & Content Manager

    Suresnes 2010 - 2014 Websites & Mobile development, Social Media Strategy, Social Gaming, Social Media Analytics & Insights, Display Campaign, UI, UX

    /// BMW
    /// COCA-COLA
    /// HAAGEN-DAZS
    /// UNILEVER - REXONA & AXE
    /// ORANGE FRANCE
    /// KRAFT FOODS
    /// PEUGEOT ROLAND-GARROS
    /// PAGES JAUNES
  • Havas Sports & Entertainment - Assistante responsable de clientèle

    Suresnes 2010 - 2010 Peugeot
    Orange
  • GA Design - Chef de projet junior

    2009 - 2009
  • TBWA /AUDITOIRE - Assistante chef de projet

    2009 - 2009 Société Générale
    Caisse d’Epargne
    Adidas originals

Formations

Réseau