Christine BROCHET

En résumé

Entreprises

• MOBEVENT SOLUTIONS - Founder MOBEVENT

  LESQUIN CEDEX 2016 - maintenant Grace aux compétences acquises durant mes 25 années dans le monde de la distribution et du marketing,
  MOBEVENT propose aujourd'hui en France des solutions marketing Digital.
  En développement d'apps ou en animations dans le domaine du field marketing avec des box photos connectées aux réseaux sociaux, les MOBBOX.
  Nous proposons aussi des séminaires et voyages d'entreprise avec MOBTOUR.
  
  mobeventsolutions.com
  
  

• INGRAM MICRO - Senior Marketing Manager

  LESQUIN CEDEX 1991 - 2016 17 years Ingram Micro France, 3 years Ingram Micro Miami, 3 years Ingram Micro Milano, 1 an ingram Micro Europe Brussels and 1 year Ingram Micro APAC (singapour).
  
  Reporting to the Vice-President and President APAC, I lead and facilitate the global APAC marketing plan process across the different Ingram Micro APAC's 9 country operations, development and implementation of global marketing plans. Ensure plans translate line of business objectives and strategies into effective and accountable actions that support customer sales and marketing needs, utilize effective media planning and marketing mix execution to facilitate business growth.
  
  Monitor new media and digital trends, best practices globally and regionally and adjust strategies and plans accordingly.Share expertise to increase digital capabilities within the organization.
  
  Lead the ongoing management and maintenance of all framework element.
  
  Establish metrics for each element of the marketing mix and activities. Develop and launch marketing dashboards to measure performance and drive accountable results in marketing activities.

Formations

• Université Lille 3 Charles De Gaulle

  Villeneuve D'Ascq 1984 - 1986

Réseau

• Arnaud CHARRIER

• Celine BICHET

• David FABRE

• Franck DEMAILLY

• Natacha VERHEYE

• Philippe FOUBE

• Souillé CHRISTOPHE

• Valérie SPRIET

• Yann HALLOSSERIE

  Boulanger Pro (Lesquin)