My mission is to develop expertise around Intel's brands and appropriate communication strategies, drives innovative approaches within or around the direct communication investment on the Business & Adjacent Business segment.
To lead the media agency engagement, to drive the advertising strategy and brand strategy for France. As well as to optimize the reach and efficiency of the branding campaigns of target audience.
To define the most relevant partners in the ecosystem to drive the creation, through negotiations to enable new creative marketing pull programs for the B2B market and coordinate them to optimize our local Go To Market ROI.
Mes compétences :
Business
Business development
Marketing
Strategy
Pas de formation renseignée