Mes compétences :
Marketing
Sales
Gestion de produit
Evénementiel
Communication
TV
Pay TV
Entreprises
Orange Romania
- Consumer Marketing Manager - Postpay
Paris2012 - maintenantThe main responsibilities:
- Elaboration and implementation of the strategy on postpaid market, with main focus on launching new offers for mass-market customers, increasing revenues and managing different stream of services (voice, options, etc);
- Elaborating the offer for Consumer segment;
- Analysing consumer behavior;
- Realising market studies;
- Analysing competition offers;
- Proposing tariff plans;
- Elaborating promotional offers, national offers, targeted offers for existing customers;
- Defining communication and implementation of new offers;
- Defining and implementing the strategy for consumer segment;
- Defining and implementing campaigns for existing customers to maximize revenues and decrease churn;
- Transversal projects: Retention process with Partners Revenue management on different services;
- Elaborating marketing plan;
- Forecasting the sales level;
- Establishing objectives for sales channels;
- Following up and adjusting the marketing plan;
- Supervising the marketing mix: monitoring the market - analise for price, product, promotion, communication, distribution.
France Telecom
- Assistant Portefeuille Produits
Paris2012 - 2012The main responsibilities:
- Administration of the Orange Group Portfolio for the products stemming from Techocentre Châtillon;
- Editing the Marketing Identity Card (MIC) for every new product and constantly updating for existing ones;
- Updating the Clover database with marketing information in order to assure the best experience using the Techocentre Product Portfolio search engine;
- Identification of the products for which the marketing informations needs to be updated, according to TTM schedule (T-1 to T5);
- Support Marketing Managers in updating product information;
- Organise portfolio reviews and Heroes meetings;
- Follow the commercial launches of products stemming from Technocentre, in France and in all the countries where Orange is implanted.
Accomplishments
● Reorganisation of the Product Portfolio structure
● Modification of the Marketing Identity Card (MIC) format
Orange Romania
- Sales Representative
Paris2008 - 2011The main responsibilities:
- achieving and exceeding sales objectives and customer expectations whilst adhering to Orange Shop policies and procedures;
- promoting and selling Orange handsets, services and products;
- making all the necesary enhancements and settings on PC, Phones or any other device in order to increase the use of data or voice services;
- establishing and improving customer relations;
- identifing customer needs and coming up with the best possible solution;
- optimising customer acounts and proactive cross-sell and up-sell;
- proactive attitude twoards identifing possible clients;
- using all the necessary tools to achieve results ( outbound calls, etc) ;
- offering support to fellow shop members;
- ensuring advanced management of merchandise stocks and participating to merchandise inventory;
- performing cash in activities for products and services
