Menu

Eric DUBOIS

CROIX

En résumé

INTERNATIONAL EXECUTIVE HOME SHOPPING & E-COMMERCE

Significant value and strong results delivered through developments and innovations, within both small and large corporations, supported by double competence in digital transformation and international development

Specialties

➢ Managing international in Home shopping & E-commerce companies.
➢ Leadership of cross-organizational international teams.
➢ Brand management and positioning, Local / International e-commerce strategy.
➢ Cross-media strategy and CRM 360°.
➢ Digital strategist - Digital transformation in multi channel environment.
➢ Restructuring - cost control - processes and organizations’ review.


Proven experience in omni channel commerce in both national / international business unit and people management.

Contact: eric59.dubois@gmail.com

Mes compétences :
Business Development
Vente à distance
Management

Entreprises

  • 3 SUISSES - CEO

    CROIX 2014 - maintenant

  • La Redoute - CEO La Redoute International

    Roubaix 2013 - 2013 La Redoute International (900 employees) is part of La Redoute (4000 employees, Leader in France of fashion & deco on line business) and operates in 10 European countries through subsidiaries in UK, Belgium, Switzerland, Italy, Germany, Spain, Portugal, Russia, Sweden, Norway on top of several partnerships across the world.
    Total business size is close to 350 million Euros. I’m reporting to Redcats’ CEO and member of the executive committee.

    Main missions
    - Develop and implement short and long term strategic plans to successfully develop local businesses together with international culture at headquarters, in the context of the selling process of La Redoute.
    - Deliver Growth in market share, turnover and profit. Increase market penetration in the European markets
    - Develop a European cross media strategy and brand platform
    - Launch and development of La Redoute collection in international market places.
    - Organize a common European web platform at best standards.
    - Lead a multicultural management team of 10 country managing directors.

  • Redcats Nordic - CEO

    Paris 2009 - 2012 Redcats Nordic (1000 employees) is a multi brand group (Ellos, Jotex, La Redoute, One Stop Plus, Shoestyle). With 300 Mio € turnover, it is the leader in on line shopping in the 4 Nordic markets: Sweden, Norway, Finland and Denmark. As part of its international expansion strategy, the Ellos brand was recently launched in Russia, France, UK and Switzerland. Redcats is a leading e-commerce company, part of PPR, the luxury & specialty retail conglomerate.
    Main missions:
    - Develop and implement short and long term strategic plans to successfully deliver the brands strategy: being the preferred online portal in Nordic for fashion and Home for Ellos, the best home textile specialist on the web for Jotex, French fashion on line for La Redoute and new specialized pure players brands for OSP (big sizes) and Shoestyle (shoe specialist on line).
    - Deliver Growth in Market Share, turnover and profit. Increase market penetration in the 4 Nordic markets:Sweden (N1), Norway (N1), Finland (N3) and Denmark (N4).
    - Develop a multichannel & cross media marketing strategy (80% web on total business) and Implement a design driven organization for the Collections.
    - Launch and development of Ellos in France, Russia, UK and Switzerland (15% of total business in 2 years)
    - Improve the customer shopping experience, and more specifically on the on line Shopping experiences and all Web developments supporting it.
    - Lead a multicultural management team of 16 persons and a global team of 1000 employees.

  • Redcats Suisse Autriche Italie - Managing director

    2004 - 2009 - Implementation of a regional organization to lead successfully a multi-channel and multi brand marketing strategy, and to share services and back office. Country specifics or skills localized in the subs.
    - People management on the 3 countries (220 employees), Sales : 120 mio €
    - Restructuration of the Austrian subsidiary in 2006 (Salzburg)
    - Launch of the Italian business and settlement of the Italian subsidiary in 2007 (Milano)
    - Launch of Vertbaudet brand for kids in Switzerland in 2006
    - New logistic organization set up with closing of Austrian and Swiss entities to move to a central warehouse outsourced in Poland.

  • La Redoute Suisse - Managing director

    Roubaix 1999 - 2004 - Implementation of the subsidiary and the teams, Customer and Services development, launch and business development of the merchant site.
    - Leadership of the clothing home shopping retail in 2004.

  • La Redoute - International markets development manager

    Roubaix 1996 - 1998 - Market surveys, test and launch of La Redoute business in new countries.
    - Marketing approach strategy and implementation of the development and business plan.
    - Countries concerned and started: Switzerland, Austria, Greece & Sweden

  • La Redoute Espana - Country manager - Espagne

    Roubaix 1993 - 1996 Launch of the subsidiary and business development
    - Set up of the marketing Plan, controlling and CRM.

  • La Redoute Portugal - Marketing director and co-manager

    Roubaix 1989 - 1992 Launch of the subsidiary and business development. (Sales in 1992: 50 mio €, 400’000 active customers).
    - Set up of the marketing Plan, controlling and CRM
    - Fast growing business management
    - Europiramide (hardware products) brand management

  • La Redoute - International Trader

    Roubaix 1986 - 1988 Barter trade / clearing setup agreements for La Redoute with third parties companies in the eastern countries

Formations

  • INSEAD (Fontainbleau)

    Fontainbleau 2000 - 2001 Management / Leadership - PPR "UNEXT" high potentials training

  • Espace EDHEC

    Lille 1984 - 1985 masters

    Affaires internationales / Business management

  • Université Lille III

    Villeneuve D'Ascq 1982 - 1984 licence

    Economics

Réseau

Annuaire des membres :