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François-Yves AUGER-TAKADA

DALLAS

En résumé

Since graduating with an MBA in marketing of fashion and luxury in France, I have been fortunate to live and work in Athens, Tokyo, Hong Kong, and now Dallas.

Bi-cultural and multilingual, I work well with multiple personalities, cultures and languages. I am a well-organized professional with a you-can-do-it attitude who pays extreme attention to detail. I am quick to pick up new skills and always eager to learn from others.

Mes compétences :
Luxury
Marketing
Fashion
Business development
Fashion accessories

Entreprises

  • Neiman Marcus - Social Media Specialist

    2017 - maintenant
  • Hello_Francois - Men's Fashion & Lifestyle Blogger

    2016 - maintenant Launched in September 2016, Hello_Francois is a Dallas-based blog dedicated to men's fashion and lifestyle. Within just a few months, Hello_Francois became the go-to source for many Dallasites, and was awarded Top 100 Men's Fashion Blog by Feedspot. Today, Hello_Francois ranks #1 on Google and Yahoo under "Dallas Men Blogger".

    Website of the company: http://www.hellofrancois.com
  • Ubifrance - Project & Business Development Manager of Fashion, Luxury and Accessories

    Paris 2014 - 2016 • Maintained and grew the department’s database of qualified leads through referrals, emails, and networking opportunities in women’s, men’s, and children’s fashion and accessories, shopping malls, and PR agencies.
    • Partnered with local retailers to help French suppliers understand local market trends and customer demands.
    • Managed all communications and relationships with 300+ local distributors, agents and retail customers and maintained detailed knowledge of what products and services they provide to accelerate order fulfillment times.
    • Researched trends to stay current on design innovations.
    • Created market study reports and PowerPoint presentations by researching and monitoring all current sectorial information of ready-to-wear, footwear, sportswear, accessories, and lingerie.
    • Managed relationships with multiple clients at one time and ensured adherence to all deadlines and target goals.

    Key Accomplishments
    • Served as Project Coordinator for business meetings between French shoe suppliers and Hong Kong shoe retailers/distributors. Facilitated Hong Kong market seminars and hosted group offsite market comparisons.
    • Served as Assistant Project Coordinator of the Cabinet of Curiosities, an exhibit showcasing multiple French companies to the Hong Kong market. Managed 120,000+ visitors at IFC Mall within an 8-day period.
    • Served as Assistant Project Coordinator of the French Cosmetic Awards. Prospected local service and product providers, compared quotes, negotiated pricing to fit budget, and managed supplier payment.
    • Coordinated and facilitated introductions with 40+ companies to assist with business development.

    Website of the company: http://www.businessfrance.fr/
  • Q-pot. Jewelry - Tokyo, Japan - International Sales and Marketing Assistant

    2013 - 2013 • Overhauled and improved existing social media outlets (company website, Facebook, YouTube) and created a new Instagram account to promote a consistent global brand and marketing strategy across platforms.
    • Assisted with all aspects of company participation at the Tranoi Fashion Trade Fair, including booth setup and maintenance, inventory management, and customer sales.
    • Performed daily maintenance of the company showroom’s visual standards and assisted with hosting international buyer meetings and blogger tours.
    • Assisted with installment of an overnight popup store and café at the Takashimaya Shinjuku department store.
    • Provided daily multilingual translations in Japanese, French, English, and Spanish.

    Website of the company: http://www.q-pot.jp/shop/
  • Ubifrance - Study & Project Assistant - UBIFRANCE / French Embassy - Tokyo, Japan

    Paris 2013 - 2013 • Completed 2 extensive market analysis reports (40+ pages each) on cosmetics, perfumes, and women’s ready-to-wear clothing and fashion accessories available for sale on the company’s website.
    • Created multiple consumer goods market studies for internal and external customer use.
    • Created commercial booklets and sourced and recruited French brands for the first ever men’s fashion B2B meeting operations organized by Ubifrance.
    • Networked at fashion events to help build the department’s database of qualified leads in all sectors of women’s, men’s, and children’s fashion and accessories.
    • Performed host duties during the Cosmetics B2B meetings.

    Website of the company: http://www.ubifrance.fr/japon/export-japon-avec-notre-bureau.html
  • Ubifrance - Project Assistant - UBIFRANCE / French Embassy - Athens, Greece

    Paris 2012 - 2012 • Assisted with all aspects of organizing and scheduling the France Southeastern Europe B2B Meetings Forum in Sofia, Bulgaria, that included 360+ people participating in 2,000 B2B meetings within a 2-day period.
    • Served as Front Desk Officer at the forum, managing all last-minute scheduling changes.
    • Managed daily customer inquiries from 10 countries, Business Clubs, and Chambers of Commerce.
    • Assisted in the daily management of social media outlets, resulting in increased customer awareness.
    • Assisted with the creative process in the development of the Business Guide of Greece.
    • Created bilingual communication aids in English/French.

    Website of the company: http://www.ubifrance.fr/grece/export-grece-bureau-ubifrance.html
  • Oasis Academy Mayfield - Southampton, United Kingdom - French Language Assistant Teacher

    2010 - 2011 • Assisted teachers in organizing and administering all aspects of day-to-day classroom activities.
    • Facilitated one-on-one tutorials with students (ages 9-12) to better prepare them for examinations.
    • Organized learning activities for the French Club to further advance students’ French language knowledge.
    • Offered advanced adult tutorials for university students to help prepare them for future examinations.

    Website of the school: http://www.oasisacademymayfield.org/
  • Finchley Catholic High School - London, United Kingdom - French Language Assistant Teacher

    2009 - 2010 • Same as above.

    Website of the school: http://finchley.fluencycms.co.uk/

Formations

  • INSEEC Business School - Bordeaux, France

    Bordeaux 2012 - 2013 MBA Marketing of Fashion, Luxury and Brand Strategies

    Passed with honors
    Graduated with the second highest grade in the program
  • Instituto Cervantes - London, United Kingdom (London)

    London 2011 - 2011 Diploma de Español como Lengua Extranjera

    Certificate of Spanish as a foreign language
    (B2 level of CEFR - Grade: 87/100)
  • University Of Cambridge - Cambridge, United Kingdom (Cambridge)

    Cambridge 2011 - 2011 Cambridge Certificate of English

    Certificate of English as a foreign language
    (C1 level of CEFR - Grade: A. 83/100)
  • University Of Rennes 2 - Upper Brittany - Rennes, France

    Rennes 2011 - 2012 Master's Degree in Applied Foreign Languages, Management & International Marketing

    Passed with honors
  • University Of Nantes (International Centre Of Languages) - Nantes, France

    Nantes 2006 - 2009 Bachelor's Degree in Applied Foreign Languages

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