Mes compétences :
Customer Relationship Management
SPSS
Retail Management
Product Development
Marketing
Luxury Brand Management
International experience
Entreprises
THE SWATCH GROUP FRANCE
- Junior Associate Boutique Manager at Longines
Paris2016 - maintenant
British American Tobacco
- Brand Executive
Boulogne-Billancourt 2015 - 2015In charge of OTP and Mainstream Brands for France
In charge of the communication campaign for Pall Mall XXL and 2XXL launch in November 2015
Launch track analysis of latest OTP products
L'OREAL Paris
- Assistant Product Manager
2014 - 2014In charge of Elsève Extraordinary Oil franchise and Hair Expertise ;
- Managed on-going 2015 projects to ensure launch dates (packaging creation, docs, legal
constraints, Assisted in the elaboration of 2016 concepts, wording, consumer insights, packaging,
brainstorming
- In charge of dealing with external agencies for doc emissions, creative briefs and photo shoots
Compiled market info on competition. Recreated new market segmentations Elaborated creative
visual and wording piges for concepts and brand universe creation/consolidation
- Grew my overall marketing, organizational and communication skills working with my team and
agencies Provided me a good understanding of the 360° vision of a product development with all
the involved processes and parties
OMEGA watches
- Sales Associate
2013 - 2013In charge of opening and closing the boutique ;
- Managed the sales formation of two new staff members. ;
- 95% Mainland Chinese clientele served in Mandarin. Learnt a whole fine watches/sales
vocabulary in Mandarin
- I refined my skills learnt in my previous experience along with a better management of stressful
situation with many customers while still providing them with an excellent service
IWC Schaffhausen
- Sales Associate
Schaffhausen2012 - 2012Worked at the prestigious Prince's building boutique, IWC first worldwide internal boutique ;
- Built up long term relationships with key VIP customers as well as prospect new customers
providing à la carte service to capture their interest.
- Managed customer service including follow-up and repair to maintain customers' long term brand
loyalty
- Generated 1 million HKD of profit in 3 fully operational months ;
- Developed sales techniques as well as customer relationship management ;
- Proficient knowledge of Richemont's CRM system as well as its operational platform ISBA ;
- Knowledge of the luxury watch industry (key players and their clientele)
