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Ghazi SMIDA MD MBA (EXPECTED)

TUNIS MARSA

En résumé

Mes compétences :
Marketing
MBA

Entreprises

  • Hoffman la roche - Medical representative

    maintenant Responsible for promoting and selling gastroenterology products.
  • Glaxosmithkline

    Marly-le-Roi maintenant
  • Glaxosmithkline - Product specialist

    Marly-le-Roi maintenant
  • Glaxosmithkline - Product specialist

    Marly-le-Roi 2005 - maintenant  Achieving the company vision for the sole brand in GSK portfolio

     Responsible for implementing and controlling the product national sales strategy, plans, campaigning and analysing the ROI for both private, institutional& governmental sectors.

     Market development: creating new business segment at governmental and institutional sectors through establishing strong product awareness, building net for key opinion leaders.

     Conducting post-marketing surveillance, hands-on experience and collecting recommendations and dealing with MOH medical supply& formulary executives.

     Proposing, preparing and implementing products deals and contracts at key customer levels (pharmacy chains, wholesalers and hospitals) for the assigned line and others GSK products.

     Proposing emerging marketing campaigns or counteract to the relevant product manager and implementing the same.

     Coordinating and implementing the marketing plans developed by international products managers.

     Responsible for marketing materials, tools and conducting local and national symposium for the reason of the product’s branding.

     Desk and in market research with complete analysis of in- house and IMS sales and prescription index to focus and capitalize on current and potential opportunities

     Conducting local and international GSK stand alone meetings.

     Follow up the needs and maintain the relation with the key opinion leaders in Tunisia market.

     Tracking in-field competitors’ activity and pattern and reporting the information with tactical plans for the products manager and then mentor the implementation of the action plan with field force.

Formations

  • Université De Tunis II (Tunis)

    Tunis 1997 - 2004 medecine then MBA

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