Mes compétences :
Billetterie
Communication
Evénementiel
Marketing
Relations publiques
Sport
Sport marketing
Vente
Entreprises
Karr Dental AG
- Key Account Manager
2009 - maintenantEvent Management
• Organisation of congresses, symposiums, conferences and workshops
• Management of locations, accommodations, Food & Beverage, speakers
• Recruitment and supervising of sponsors
• Monitoring of the event budget
• Planning and management of the exhibition booths at congresses
• Participation at huge international congresses (EAO, Osteology, ITI)
Key account management
• Strong relationship development with Key accounts and Key opinion leaders
• Expansion of the customer base and identification of potential new clients
• Conception and implementation of the marketing strategy
• Product management (homepage, flyer, events, promotions…)
• Management of the company website
UEFA EURO 2008 SA
- F&B Concessions coordinator
2008 - 2008- Coordination and implementation of the Food & Beverage guidelines throughout the tournament while liaising with the venue concessions coordinators
- Development, together with the stadium concessionaires, of an adequate staff training programme
- Liaise with different division of EURO 2008 SA/UEFA in order to develop and implement the F&B concessions programme (signage, accreditation, security, technicians)
- Liaise with UEFA commercial division with regards to all aspects of the F&B concessions partners (Coca-Cola, Carlsberg, Ferrero)
- Liaise with security internal departments for all relevant matters
- Ensure consistency between all stadium concessionaires sales data systems and implementation of procedures for the distribution of such data during the tournament period
- Inform and develop together with Venue Managers the F&B products and equipment deliveries plan for all the 8 venues
FIFA U20 WORLD CUP CANADA 2007
- Marketing Coordinator
2006 - 2007- Hospitality program (sales, guidelines, catering, security…)
- Marketing Venue Management (commercial displays, RPP, food & beverage concessions, merchandising)
- Marketing strategy and mix
- FIFA requirements implementation (graphic guidelines, LOR…)
- Ticketing strategy and distribution
- Tickets sale development in cultural communities, soccer area, business community and general public. Final assistance : average of 40.000 spectators per game
- Press conference organisation
- Promotional activities (street marketing, information booths…)
- Event communication and public relations. (official draw)
- Promotion team management (team of 20 volunteers and a trainee)
RACING CLUB DE STRASBOURG
- Responsable Marketing
2003 - 2006- Elaboration du projet et mise en place de la stratégie de développement des abonnements.
- Gestion du programme de fidélisation des abonnés
- Evolution des abonnements en 3 ans : 4000 - 6000 - 11000 abonnés.
- Développement commercial et chargé de relation clientèle auprès des comités d’entreprises, des clubs amateurs, et du marché allemand.
- Suivi et mise en place de dispositifs de communications et de relations publiques.
- Organisation d’évènements de promotion du club : journée du supporter.
- Organisation de la finale de la coupe de la Ligue et de rencontres de coupe d’Europe UEFA.
