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Guillaume LOUIS

PARIS

En résumé

Valued for creative thinking and solutions mindset.
Proactive approach and rapid delivery combined with attention to detail.
Expertise in digital communications, in particular social media, web and emailing.
Solid project manager able to design, lead, deliver and monitor ROI of tactical plans.
Able to work with all levels of the organization.
Enthusiastic team player focused on adding value.

Mes compétences :
Communication
Communications
Journalism
SEO
Esprit d'initiative
Brand strategy
Rédaction web
Rigueur
Adaptabilité
Esprit d'équipe
Community management
Créativité
Stratégie de communication
Social media

Entreprises

  • 22 mois de stages en 3 ans - Dans le cadre de l'IUP Management du sport

    maintenant >2004 (5 mois): Assistant presse à la Fédération Française des Sports de Glace
    Mises à jour du site internet (articles, résultats), rédaction de communiqués

    >2003 (9 mois): Chargé de communication au club professionnel de handball de Créteil
    - Mise en place et animation du site Internet
    - Relations publiques et relations presse lors des matches

    >2002 (2 mois): Journaliste pour le site internet sports.fr

    >2002 (6 mois): Chargé de communication pour le club professionnel de volley de Paris
    Aide logistique pour l’organisation de rencontres de coupe d’Europe
  • GE Digital - Communications content leader

    2017 - maintenant
  • GE Power - Senior Social Media Leader

    2015 - 2017 - Elaboration of GE Power social media strategy & editorial line
    - Community Management of GE Power accounts: LinkedIn, Facebook, Instagram, Twitter & Youtube
    - LinkedIn Elevate deployment within GE Power
    - Paid & organic campaigns
  • Alstom Power - Editorial & Social Media Manager

    Levallois-Perret Cedex 2014 - 2015 1) Within Thermal Power Communication department, Medias & information team.
    - Managed the social media activities of Thermal Power Sector (Facebook, LinkedIn, Youtube, Twitter)
    - Coordinated institutional communication: Contribution to Alstom Group activities (Annual report, institutional video, corporate presentation)

    2) Editorial mission at Alstom Group level on the pre-integration project with General Electric
    - Help Alstom employees bridging the gap between Alstom & GE culture
    - Ensure their good understanding of the pre-integration process
    - Coordinate the Alstom Group editorial contributions to the Integration website for GE-Alstom employees
  • Volunteer with non-profit org - Blogger - Community Manager

    2013 - maintenant - Daily promotion of 300+ metro buskers on Social Media platforms: facebook, twitter, youtube, soundcloud, instagram, wordpress
    - Managed this project with a 360° approach: Original idea, editorial plan, publications
    - Production of viral videos (500,000 views)
    - Paid campaigns
    - Networking with musicians and photographs
    - Managed media relations (national media coverage) and public relations (partnerships)
    - Created the Metro Music Awards in January 2016 (see "LinkedIn projects")
    - www.facebook.com/musiquedumetro
  • Alstom Power - Communications Business Partners

    Levallois-Perret Cedex 2011 - 2014 Nuclear & PAC (Power Automation & Controls) business of Thermal Power Sector:
    - Developed worldwide internal communication plans in changing business environment
    - Served as internal & external communications preferred point of contact for business SVPs
    - Elaborated a rolling month editorial calendar liaising project related news & business vision
    - Initiated an Entreprise Social Network (Yammer)
    - Established metrics to monitor communications tools efficiency
    - Collaborated with a multicultural communications team (17 nationalities) in a matrix Group organization
  • Alstom Power - Sites Communications Manager

    Levallois-Perret Cedex 2009 - 2011 - Deployed Power Sector communications strategy on 10 locations in France
    - Managed communications projects (editorial, events, multimedia) within the budget frame
    - Contributed to reduce the Injury Frequency Rate with safety communications campaign
    - Established a correspondent network (product lines, locations and functions).
  • Alstom Power Service - Power Service France Communications Manager

    2006 - 2009 - Led external communications projects (customer events, brochure)
    - Deployed a communications plan to engage employees into the business vision
    - Managed two communications trainees
  • Université Paris 12 - Chargé de TD, communication interne

    2006 - 2007 Intervenant professionnel dans le cadre du Master 2 Administration et Gestion des Organisations du Sport de l'Université Paris 12 (Créteil).
    2006 et 2007 : 12 heures de TD communication interne + examen
  • Alstom Power Service - Internal Communoications Officer

    2004 - 2006 Alstom Power Service France unit (1700 employees, 10 locations, ~500M€ sales)

    1) Trainee from September 2004 to December 2005 (Master 2 Communication strategy)
    - Project manager of the monthly 12 pages internal magazine (1700 employees)

    2) Hired as a permanent employee from January 2006
    - Management and production of newsletter, publications, videos, events, etc.
  • L'Equipe - Journalist

    Boulogne-Billancourt 2003 - 2005 #2 National daily newspaper ; 70+ articles
    Daily monitoring of professional handball in Paris Area

    Also wrote for:
    - 2002-2003: Le Républicain de l’Essonne (Weekly newspaper), 40+ articles
    - 2001-2005: Handzone.net website, 500+ news
  • Animation - Animateur / Formateur BAFA

    2000 - 2004 - Animateur BAFA en centre de loisirs ou de vacances (2000-2004)
    - Formateur d'animateurs BAFA (2004)
    - Secouriste (Formation aux premiers secours, 2002)

Formations

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