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Isabelle BOUY

PARIS

En résumé

Mes compétences :
Conseil
Relations Presse
Communication

Entreprises

  • Trium RP - Independant contractor, co-founder of Trium RP

    2008 - maintenant Since October 2008: I have launched my own company.

    I provide to my clients a local presence and management of their PR campaigns in France.

    I chose to work also with two other freelancers, under the brand Trium RP (www.trium-rp.com). The three of us were colleagues at Les 100 ciels and decided to work together for big accounts.

    Today, we are running PR programs for:

    • EADS DS – Branch Defence & Security of major aeronautic French/German group with a 5,7 Billions Euros 2008 financial year

    • AXIANS – Branch of VINCI Energies, a market leader in France and a major player in Europe in energy and information technology services (design, installation and maintenance), with 133 Millions Euros 2008 financial year, part of VINCI Group, largest company in construction and related services worldwide.

    • BFI – French provider of workplace solutions in main French cities.

    • EFFILIATION – first affiliation consultancy agency on the French market (1999)
  • Les 100 ciels - ACCOUNT DIRECTOR

    2004 - 2008 2007 - 2008
    Context: The owner and director of the agency being away for extremely important medical treatments and the associate director being on site part-time, I was in charge of running the office on part-time basis.

    Clients: Ericsson France, Axians, EADS DS, CEO Europe, Strong, CDF Croisières de France, Valtech Axelboss, etc.

    Missions and responsibilities:
    • Management of the team (3 consultants)
    • Suppliers relationship management agency
    • Contract edition and validation
    • Delivering consultancy for a broad range of clients/sectors
    • Developing strategic campaigns
    • Providing directions to the consultants team to adapt clients campaigns within economic and politic changes
    • Developing additional revenues on each account
    • Business development
    • CEO Mediatisation strategy


    2004-2006
    ACCOUNT MANAGER at Les 100 ciels
    Accounts managed: Ericsson France, Axians, COLT Telecommunications France, CEO Europe, CDF Croisières de France, Red Bee Media, etc.

    Mission: Account and clients relationships management on daily basis to generate quality coverage

    Tasks:
    • Key journalists follow-up : daily press revues and follow up of the press contacts to optimize the press coverage
    • Production of key PR tools including press reviews, press kits, press communiqués, podcasts, media-briefs and debriefs, press contacts updates
    • Identification of press opportunities and actions follow-up
    • Organization of interviews, press conferences, press trips, round tables and networking events
    • Production of weekly, monthly and yearly reports in both French and English
  • Mediasoft Communications - PR Executive

    2002 - 2004 Accounts (B2C and B2B): Nuance (former Scansoft), Konica Minolta, Kaspersky, etc.
    • Accounts management : identification of press opportunities and actions follow-up
    • Key journalists follow-up
    • Organisation of interviews, demo sessions, press trips, round tables, etc.
    • Production of press communiqués, press kits and current PR tools
    • Monthly reports (French and English)
    • Press Coverage analysis (qualitative and quantitative)
    • Website daily updates
  • E-contacts / snarx - Sales Executive

    2001 - 2002 E-Contacts was a telemarketing agency focusing on developing commercial strategies and increasing leads.

    Accounts: Cegetel, Immostreet, Orange
    • Creation of a customers portfolio
    • Clients files follow-up
    • Telecoms products and services sale
    • Online clients support / website updates

Formations

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